Promoting OCOP products, handicrafts of Phu Xuyen craft village

(CPV) – Hanoi Department of Industry and Trade and Phu Xuyen District People's Committee chaired the organization of an exhibition to promote and connect OCOP products and traditional handicrafts of Phu Xuyen district in 2024.

The exhibition is a bridge connecting Phu Xuyen district to introduce achievements, potentials, strengths in economic - cultural - social development; is a condition for production and business units and enterprises to participate in introducing products, promoting brands, finding partners, and expanding markets. This is also an opportunity to open up great opportunities for units, enterprises, and traditional craft villages to strengthen cooperation, research, and seek solutions for sustainable development of craft villages associated with preserving and developing cultural values through traditional occupations...

Phu Xuyen district has many traditional craft villages.

The exhibition is held for 4 days (from October 24 to 27) with many rich and meaningful activities with 150 booths; including 100 booths of the City and 50 booths of Phu Xuyen district... Coming to the exhibition, visitors will experience an impressive space with famous craft village products of Phu Xuyen district and Hanoi city; directly visit, learn and experience unique products, and watch performances of special art programs and intangible traditional cultural heritage of Phu Xuyen district... Phu Xuyen district currently has 231 OCOP products (One Commune One Product Program), of which products from craft villages account for 70%. In order for OCOP products to reach far and dominate the market, Phu Xuyen district focuses on developing infrastructure of craft village industrial clusters, promoting digital transformation, and expanding online distribution channels. Promotional programs, participation in fairs, as well as online sales training activities have helped establishments access the market more easily. This not only increases sales, but also strengthens the brand for craft village products. With strong investment in industrial infrastructure, digital transformation in business, along with building collective brands for craft village products..., Phu Xuyen district is increasingly affirming its position in developing OCOP products. The combination of tradition and modernity is the key for Phu Xuyen's OCOP craft village products to reach out to the large market, contributing to the socio-economic development of the locality./.

NK

Source: https://dangcongsan.vn/kinh-te-va-hoi-nhap/quang-ba-san-pham-ocop-thu-cong-my-nghe-lang-nghe-phu-xuyen-680907.html