Vietnam, an attractive tourist destination

Kinhtedothi - The tourism industry during the Lunar New Year holiday of At Ty welcomed a large number of international visitors. This result shows that Vietnam is an attractive destination, with more opportunities to complete the goal of welcoming 22-23 million international visitors in 2025.

International visitors to Vietnam joyfully welcome Spring

According to information from the National Tourism Administration, during the 9-day Tet holiday, Vietnam's tourism industry welcomed 12.5 million domestic visitors (an increase of about 19% over the same period in 2024).

In particular, many localities have welcomed a large number of international visitors such as Da Nang with 228,000 visitors, an increase of 29% over the same period in 2024; Quang Nam welcomed 157,000 visitors, an increase of 40% over the same period in 2024; Hanoi welcomed 142,000 visitors, an increase of 15.8% over the same period in 2024; Ho Chi Minh City welcomed 87,358 visitors, an increase of 16.5% over the same period in 2024.

The tourism industry welcomed a large number of tourists, causing total revenue from tourists to increase. Accordingly, Ho Chi Minh City earned 7,690 billion VND, an increase of 17.4% over the same period in 2024, Hanoi's total revenue from tourists reached 3,530 billion VND, an increase of 7.85% over the same period in 2024, Quang Ninh's revenue reached 2,665 billion VND, an increase of 71%; Khanh Hoa's revenue reached more than 1,246 billion VND, an increase of 41.7% over the same period in 2024.

International tourists visit Hanoi. Photo: Hoai Nam

Director of Hanoi Department of Tourism Dang Huong Giang said that to attract tourists to the capital during the Tet holiday, Hanoi has organized many traditional cultural activities that have lasted throughout Tet, allowing tourists to experience the traditional Tet atmosphere. "The program "Vietnamese Village Tet 2025" at Mong Phu communal house space, Duong Lam ancient village (Son Tay); Tet celebration program at the Vietnam Ethnic Culture and Tourism Village with the theme "Spring in the village"; "Vietnamese Tet - Street Tet 2025" program in the old town..." - Ms. Giang gave examples.

Similarly, Da Nang City organizes a program to enjoy Vietnamese cuisine and flowers at Ba Na Hills; Spring flower street on Bach Dang and Tran Phu streets, organizes a program of Dragon Bridge breathing fire and water and installs a "check-in" model at Dragon Bridge area. Can Tho City Tourism organizes many cultural and artistic activities at destinations, bringing visitors many interesting experiences.

Diverse spring tours

To meet the demands of international tourists, travel companies have actively exploited new products, focusing on highlighting regional advantages, linking development in the direction of "one route, many destinations", diversifying services thereby increasing revenue during Tet.

International tourists visit the Temple of Literature cultural relic. Photo: Hoai Nam

Information from tourism businesses shows that during the Tet holiday, large businesses such as Hanoitourist, Saigontourist, Vietravel, Du lich Viet, Benthanhtourist... have created many new tours with many attractive promotions. This year's Tet tourism market has witnessed many train tour products on the routes Hanoi - Lao Cai, Quang Binh or Ho Chi Minh City - Nha Trang, Hue, Da Nang...

Not only travel companies, but also major airlines have prepared plans for the upcoming 2025 Tet travel season. Accordingly, to meet the peak demand for year-end travel and Tet flights, Vietjet Air has reopened flights to and from Da Nang - Da Lat; Phu Quoc, Can Tho - Da Lat, with promotional tickets from 0 VND.

Not stopping at diversifying tours to serve the travel needs during the Tet holiday, many businesses also offer promotional programs to stimulate demand. Director of Lao Cai Department of Tourism Ha Van Thang informed that implementing the stimulus program, Lao Cai tourism and more than 130 tourism businesses have launched a stimulus activity called "Touch Sa Pa - Touch the clouds" thereby reducing prices from 30-50% of services.

Similarly, from now until the end of the first quarter of 2025, Quang Ninh tourism organizes the tourism stimulus cooperation program "Quang Ninh - Four-season destination". In which, luxury hotels reduce 40% of room rates, transportation businesses reduce 25% for all airport shuttle packages, vehicles serving domestic and international tours; Businesses operating sightseeing boats on Ha Long Bay reduce 5 - 10% of service fees...

Assessing the results of welcoming tourists during the Tet holiday, especially international visitors, Permanent Vice President of the Vietnam Tourism Association Cao Thi Ngoc Lan said that the number of international visitors to Vietnam continued to increase compared to the same period in 2024 thanks to the effect of favorable visa policies. Along with that, the tourism industry has made the right direction in restructuring the market, besides that businesses and localities have made efforts to renew products and step up promotion and advertising activities.

Analyzing the reasons why Vietnam's tourism industry attracted a large number of international tourists during the Lunar New Year, Director of the Vietnam National Administration of Tourism Nguyen Trung Khanh said: Promotion and advertising activities widely deployed by tourism businesses affirm the image of safe and friendly Vietnamese tourism. At the same time, improving service quality to best serve the needs of tourists. The joint efforts of the units have brought about a healthy tourism environment. "Although there are still many difficulties, the high number of visitors during Tet, especially international visitors, is a good sign for the tourism industry to step up the implementation of many activities to welcome visitors in 2025, thereby achieving the target of welcoming 23 million international visitors in 2025" - Mr. Nguyen Trung Khanh expressed.

Source: https://kinhtedothi.vn/viet-nam-diem-den-du-lich-hap-dan.html