Apple, like many other technology companies, is working to bring artificial intelligence (AI) elements into its operating systems and software and potentially bring those products to consumers by 2024. However, Apple may have other plans on how to make money from AI.
Apple's AI strategy may not necessarily be to just offer the best AI apps they can produce, but instead to offer an enhanced AI App Store. (Photo: gsmarena)
Accordingly, at Apple's upcoming Worldwide Developers Conference (abbreviated as WWDC 2024), we may witness the launch of the Advanced AI (AI) App Store. App Store). This could be a major change in Apple's latest AI strategy.
Ben Reitzes, head of technology research at Melius Research, believes that Apple may prioritize creating a platform repository for many diverse AI applications from different developers. Ben Reitzes explains why, by mentioning Apple's other app stores that have become industry-changing behemoths. He emphasized: “Apple has a history of convincing many tech leaders to create apps or do something with them, while Apple itself has always worked to perfect app ecosystems.".
This approach also follows Apple's past success with app stores like iTunes and the iPhone App Store. Apple has convinced other companies to join these platforms, while also offering their own products.
Analyst Ben Reitzes also predicts that Apple will introduce how users can buy AI applications in the AI App Store at WWDC 2024. This new App Store may include Apple's own AI assistant (enhanced Siri). level), along with service applications from competitors.
There is also speculation that Apple may have talked to companies like Google and Baidu about adding their AI services to this potential AI App Store. With the WWDC event scheduled to take place in early June, we will have to wait and see if Apple will announce the AI App Store and what special it will have.
