BIDV joins the "Spiritual Society" with a new feature on the BIDV SmartBanking app.

Understanding customers' desire to own lucky and auspicious account numbers, especially the "spiritualistic" tendencies of Gen Z, BIDV has launched a new feature on its BIDV SmartBanking app – "Open an account with a lucky number based on feng shui and zodiac sign," allowing customers to choose an account number that matches their birth year, age, and zodiac sign. For Gen Z, personalization is an indispensable element in the banking experience. Gen Z is a generation born and raised with technology, with high expectations for convenience and suitability to individual needs. The ideal bank for Gen Z not only provides basic services but also needs to understand the habits, preferences, and desires of these young customers. "Seeking good luck" is an interesting and creative strategy that banks are implementing to interact with Gen Z, combining practicality and enjoyment in every personalized experience, helping banks build close relationships with this young and dynamic generation.

Having an account that aligns with feng shui principles will bring good luck and smooth sailing.

BIDV SmartBanking offers a unique and exciting "lucky number" feature based on feng shui and zodiac signs. This feature combines finance and personality, allowing Gen Z customers to easily choose a bank account number based on their zodiac sign or birth year. For each customer, BIDV SmartBanking suggests a lucky number and suitable account number according to their birth year/element/zodiac sign. Furthermore, the personalized interface with colors matching the customer's element/zodiac sign, combined with the interesting and unique personality analysis, is a highlight of this feature. Customers can also choose an account number that matches their date of birth, making it easy to remember this important personal milestone on their financial journey. Besides experiencing the features of auspicious account numbers on the SmartBanking app, BIDV has also developed a website using AI technology so users can explore the feng shui meaning of account number sequences, or compose songs/poems about any number sequence, making these seemingly dry numbers more interesting than ever. This helps users gain more information to make informed decisions about choosing an account number that matches their zodiac sign/destiny/age at BIDV. Discover more at: https://bidv.com.vn/smartbanking/sodepnhuy/ For customers who want to add more personality to each transaction, in addition to choosing account numbers based on birth year, feng shui, and zodiac sign, BIDV also offers a feature to set a nickname for their account number. With this feature, customers can set a nickname for their account number using a string of characters from their name or a string of characters from their phone number, completely free of charge. 3 steps to owning an auspicious account number based on feng shui and zodiac sign on BIDV SmartBanking. Step 1: Log in to BIDV SmartBanking: Select the "Get a Lucky Number" feature. Step 2: Here, customers will have many options to explore and find a number sequence that suits their wishes: Lucky numbers based on length and style, lucky numbers based on birth year, lucky numbers based on feng shui, and lucky numbers based on zodiac sign. Step 3: Select “Open account” and Payment (if applicable) after obtaining your desired lucky number sequence. BIDV offers a 30% discount when opening a lucky number account online via BIDV SmartBanking compared to the counter channel. Owning an account number that matches your birth year, age, and zodiac sign is no longer difficult. With just a few simple steps, customers can easily choose lucky number sequences according to their preferences and wishes, not only reflecting their personal style but also bringing wealth and prosperity to their financial transactions. For further information and advice regarding premium account numbers, please contact your nearest BIDV branch or the 24/7 Customer Service Hotline: 1900 9247. Source: https://thoibaonganhang.vn/bidv-gia-nhap-hoi-tam-linh-with-new-features-on-the-bidv-smartbanking-application-159372.html