(QBĐT) - Launching the 2025 tourism season with many new expectations, Quang Binh is focusing on innovating services and enhancing experiences to keep pace with modern trends. In the context of the constantly transforming tourism industry, flexible demand-stimulating policies, creative solutions from management agencies, the proactive approach of businesses, and practical feedback from tourists will be key factors in creating momentum for local tourism.
Building a friendly, hospitable, and high-quality destination.
According to Mr. Dang Dong Ha, Deputy Director of the Department of Culture, Sports and Tourism: To welcome the 2025 tourism season, Quang Binh is implementing many comprehensive policies and solutions to stimulate demand and improve the quality of tourism services.
Tourism promotion and marketing efforts have been intensified with diverse methods, rich and attractive content, and specific targeting for each tourist market, maximizing the coordinated participation of tourism businesses inside and outside the province.
The Department will continue to coordinate and promote the introduction of events, festivals, products, and tourist destinations in the area. It will implement programs to stimulate demand and attract tourists in 2025; encourage tourism businesses to research and develop incentive programs to stimulate tourism in 2025 with the theme "Vietnam, Travel to Love"; and collaborate in developing tourism stimulus programs based on prominent cultural, sports, and tourism events in the province, tailored to different target markets.
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Furthermore, the Department will focus on improving the quality of existing tourism products and services, diversifying tourism products, and concentrating on ecotourism, beach tourism, MICE tourism, and rural tourism. The Department will work with travel agencies inside and outside the province to develop large-scale tourism programs such as train tours, charter flights, and caravan tours to capitalize on the completion of the North-South Expressway and the Ho Chi Minh Highway. It will enhance cooperation with Vietnamese airlines and railways to stimulate tourism demand through various means: offering vouchers, discounts on train fares, and night flights. Simultaneously, it will continue to effectively implement collaborative activities with foreign partners. It will also promote the application of science and technology and digital transformation in tourism promotion and marketing; provide support, information, and stimulus programs through digital platforms, offering tourists more experiences and conveniences at destinations.
“The industry will direct tourism units and businesses in the area to make full preparations in all aspects, ensuring effective reception and service for tourists. Regarding organizations and individuals who abet or cover up violations involving profiteering through soliciting, price gouging, and false advertising, the industry will coordinate with relevant departments, agencies, and localities to conduct inspections and take strict action; ensuring that units effectively implement the Code of Conduct for Civilized Tourism; building friendly, hospitable, and high-quality destinations, so that “every citizen is a tourism ambassador”…,” Mr. Dang Dong Ha affirmed.
Huong Le
Get closer to nature
With a consistent desire to bring people closer to nature, overcome their own safety limits, bring positive values to the community, and protect the natural ecosystem, Jungle Boss Travel Company Limited (Phong Nha town, Bo Trach district) remains steadfast and continues its journey to contribute to achieving the goals of a tourism service provider.
Each Jungle Boss journey aims to provide unique experiences for travelers; allowing each "adventurer" to reconnect with themselves without internet or social media, immerse themselves in nature, explore caves, and share memories and feelings with new friends on each trip.
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To date, Jungle Boss has been operating for 10 years, offering a total of 12 tour products at various levels of adventure (from easy to extremely difficult, from 1 day to 5 days and 4 nights). Among these, three exploration routes stand out: Elephant Cave - Mada Lake and Tra Ang Cave, Hung Thoong, and the Tiger Cave system and Kong sinkhole. Tour costs range from VND 1,950,000 per person per day to VND 35,000,000 per person for 5 days and 4 nights.
Mr. Le Luu Dung, Director of Jungle Boss Travel Company Limited, said: Jungle Boss is a company specializing in exclusively operating tours exploring caves and primeval forests in the Phong Nha-Ke Bang National Park, a World Natural Heritage site, and surrounding areas, including Khe Sanh (Quang Tri); Do Quyen Waterfall, Bach Ma National Park (Hue City); and Phi Lieng Waterfall (in Dam Rong district, Lam Dong province). Jungle Boss always ensures and strictly adheres to regulations to maintain hygiene and preserve the pristine state of the sites it operates at (Phong Nha-Ke Bang National Park, Bach Ma National Park, etc.).
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In the face of the ever-changing and progressive aspects of society, Jungle Boss constantly innovates, creates new products, and improves service quality to meet the needs of nature-loving customers who aspire to conquer new challenges in the future and feel secure with every new experience. Jungle Boss's guiding principle, serving as the foundation for all its work, is "Dedication, integrity, understanding, service, and innovation." From this, Jungle Boss strives to elevate its position, aiming to soon be recognized as a leading adventure tourism company in Asia; and by 2030, to become the number one adventure tourism company in Vietnam and Southeast Asia.
Huong Tra
To "retain" tourists
Ms. Nguyen Thi Dao (Hanoi)
Quang Binh is one of the most attractive destinations with its majestic and beautiful natural landscapes and many memorable experiences. Among many ideal destinations, Quang Binh has become my "preferred" choice, as a travel enthusiast who loves to explore.
My first visit to Quang Binh captivated me with its pristine and majestic natural beauty. I had the opportunity to experience and explore many famous landmarks and historical sites, such as Phong Nha Cave, Thien Duong Cave, Nhat Le Beach, Quang Phu Sand Dunes, and Ho Chi Minh Square. Not only is the nature stunning, but Quang Binh's cuisine is also rich and appealing; the people are genuine, gentle, friendly, and always eager to help tourists. All of this left a deep impression on me. And that's why I returned a second time. Each experience in Quang Binh brought me unforgettable emotions, making it hard for me to refuse when someone suggests, "Would you like to travel to Quang Binh again?"
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However, that doesn't mean Quang Binh tourism is without flaws. To elevate local tourism and provide visitors with truly impressive experiences, I believe Quang Binh needs to invest in improving its tourism infrastructure. First and foremost, it's necessary to upgrade transportation infrastructure, improve the road network to tourist destinations; and encourage investment in high-end hotels, resorts, and quality homestays suitable for various customer segments.
In addition, attention should be paid to improving sanitation and the environment; building modern, hygienic public restrooms at beaches and ecotourism destinations. Besides diversifying tourism products, the locality also needs to improve the quality of services and human resources; strengthening training in communication skills, foreign languages, and cultural etiquette for tourists for tour guides, restaurant and hotel staff. Another important aspect that I believe Quang Binh tourism needs to focus on is organizing diverse activities such as beach festivals, food fairs, and nature exploration weeks; and encouraging the development of green tourism…
We believe that these solutions will help Quang Binh not only attract tourists but also create memorable experiences, contributing to sustainable tourism development and enhancing the image of the destination…
Tam An (compiled)
Source: https://www.baoquangbinh.vn/kinh-te/202503/khoi-dong-mua-du-lich-2025-2224977/
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