Despite the busy schedules and the need for direct supervision at their two Pho Thin restaurants (61 Dinh Tien Hoang and on Kim Ma Street), Thu and her husband, along with her mother, will both be coming to visit the people of Lang Nu village this time.
Mr. Bui Chi Thanh prepares pho to serve customers at Pho Thin Bo Ho, 61 Dinh Tien Hoang, Hanoi - Photo: T. DIEU
While standing in the kitchen preparing delicious bowls of pho for customers in the small alley at 61 Dinh Tien Hoang, famous among pho lovers in Hanoi and tourists from all over, Mr. Bui Chi Thanh, owner of Pho Thin Bo Ho, reminded his wife, Ms. Ngoc Thu, to buy this and that to prepare for the trip to Lang Nu on the 11th and 12th that the whole family is eagerly looking forward to.
Mr. Thanh said he was very happy to be invited by Tuoi Tre newspaper to Lang Nu to cook bowls of hot, loving pho for the people and children of the village that the whole country had just turned its attention to, to ease their pain.
Ms. Thu said that although her work at the two pho restaurants (at 61 Dinh Tien Hoang and on Kim Ma Street) is very busy and requires direct supervision, both she and her husband, along with her mother, will come to visit the people of Lang Nu Village this time.
They wanted to personally cook delicious, wholesome bowls of pho, pouring in the love not only from their own families but also from people all over the country for the people of Lang Nu village, for the children of the village, hoping to transmit the strength of love to the courageous people in this land steeped in so much suffering.
Therefore, from early morning on December 10th, Ms. Ngoc Thu rushed to the market to buy all the necessary dry ingredients and supplies. The rice noodles, in particular, will be sent from Hanoi on the morning of December 12th to ensure they are as fresh as possible.
Pho Thin Bo Ho, with a history dating back to 1955, specializes in serving only traditional-flavored pho with rare beef, well-done beef, brisket, and flank.
But this time, upon arriving at Lang Nu Village, Mr. Thanh added a dish of pho with wine sauce because it's very suitable for the cold weather in the mountainous region, hoping to make diners feel warmer. The thoughtfulness of this young couple, both born in 1990, will surely warm the hearts of the people of Lang Nu Village, not just because of the pho.
As young people inheriting their family's traditional pho-making business, Thanh and Thu decided from the very beginning to run their business with honesty.
Mr. Thanh's motto for selling pho is "sell pho, not sell the brand"; everything is focused on improving the quality of the pho, providing good service, and catering to customers. They choose a "clean, culturally-oriented" marketing approach.
Therefore, programs like "Pho Day" and "Pho of Love" organized by Tuoi Tre newspaper make them very enthusiastic to participate. "We really enjoy participating in charitable activities and contributing to society, like the programs organized by Tuoi Tre newspaper," Mr. Thanh said.
Having participated in the Pho Day program for many years, Pho Thin Bo Ho finally had the opportunity this year to be featured in the meaningful Pho Love program that the young couple who own the restaurant really enjoy.
Eager to join the villagers and children, Mr. and Mrs. Thanh have prepared everything to set off on December 11th with bowls of pho filled with love.
With the philosophy of selling pho, not just a brand, Pho Thin Bo Ho always focuses on the quality of each bowl of pho - Photo: T. ĐIỂU
The pho restaurant in the small alley at 61 Dinh Tien Hoang Street, by Hoan Kiem Lake, has been attracting crowds of Hanoians and tourists from all over for decades because of its delicious pho - Photo: T. DIEU
At Pho Thin Bo Ho, the meat isn't pre-sliced; it's sliced only when customers order, ensuring freshness and deliciousness - Photo: T. DIEU
Pho with love comes to Lang Nu Village.
With the desire that the Pho Day 12-12 event series would not only be about culture and cuisine but also encompass love, sharing, and heartfelt emotions, Tuoi Tre newspaper, in coordination with the Lao Cai Provincial Youth Union and Bao Yen district, organized the "Pho of Love 2024" program at Phuc Khanh No. 1 Primary and Secondary School on December 11th and 12th.
Here, artisans from participating pho restaurants will guide women in Phuc Khanh commune and teachers from Phuc Khanh No. 1 Primary and Secondary School on how to cook delicious bowls of pho.
Tuoi Tre Newspaper also sent meaningful gifts to 33 households in Nu Village (those who recently received houses in the new resettlement area); the teachers and all the students of Phuc Khanh No. 1 School. Each of the 320 students will receive a gift bag containing a backpack, dried pho noodles, sausages, and 1 million VND in cash; each teacher will receive 2 million VND in cash...
And of course, there will be delicious bowls of pho prepared by renowned chefs who have won top awards at the Pho Day event, inviting all residents, students, and teachers in the commune. It is expected that 2,000 bowls of loving pho will be given to the villagers.
Participating in this year's "Pho of Love" event are famous pho restaurants/shops, such as: Pho Thin Bo Ho (Hanoi), Pho 34 Cao Thang (Ho Chi Minh City), and Pho S (Sam Ngoc Linh).
In addition, the event also featured two renowned chefs in the culinary world: Master Chef Do Nguyen Hoang Long and Phan Quy Long, the "silver star anise" who specializes in cooking pho for his family and friends.
Besides the support from famous pho brands and chefs, Pho Yeu Thuong 2024 also received generous support in cash and in kind from HDBank, Greenfeed, Vietravel Airlines, An Nguyen Bao football team, Acecook, LC Foods, Yen Dao Can Gio, Saigon Culture Corporation, and many others.
Source: https://tuoitre.vn/pho-thin-bo-ho-len-lang-nu-am-ap-vi-pho-vi-yeu-thuong-2024121109533376.htm
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