To achieve such positive results, besides the convenient traffic factor when 2 highways are open, cool weather, long holidays, the demand for resort tourism on the sea - island route has increased; another factor must be mentioned: Binh Thuan has proactively organized many attractive events and activities, contributing to attracting many visitors.

Organizing events to promote the image and attract tourists is an effective way that has been implemented by many localities. To celebrate the 50th anniversary of the Liberation Day of Binh Thuan (April 19, 1975 - April 19, 2025), the province has organized many cultural, sports and art programs to celebrate the big holiday. For example: High-altitude fireworks art program on Nguyen Tat Thanh Street, Phan Thiet City; organizing photo exhibitions; displaying and introducing trade and tourism products with the theme "Binh Thuan - 50 years of construction, innovation and development; Binh Thuan Hot Air Balloon Festival 2025. Binh Thuan Open Sand Motorcycle Racing Tournament "Bau Trang Enduro 2025". Final round of the festival of bands and dance groups in Binh Thuan province...

Particularly on the occasion of April 30 - May 1, Binh Thuan also held many attractive activities: Sea sports (kite surfing, windsurfing, surfing, parasailing canoe service, jet skiing), boat racing festival on Ca Ty river, 3D Mapping program and art performance, Kite Festival, special Summer Fest 2025 event series. These events make tourists' vacation tours more exciting, fresh and impressive.

However, according to many tourists, Binh Thuan has the advantage of a long beach, many poetic sand dunes, very suitable for organizing large-scale music events, developing into its own brand that other provinces and cities have done quite successfully such as: Da Nang associated with the International Fireworks Festival, Nha Trang has the Sea Festival, Da Lat is the Flower Festival, Vung Tau organizes many large music events with famous singers... The music events taking place in these provinces and cities have been successful, attracting tens of thousands of audiences to watch, cheer and immerse themselves in the vibrant music space. Remember, Binh Thuan once held a hot air balloon performance that also created a unique impression when it was first held at Doi Duong beach in March 2023, welcoming the opening ceremony of the National Tourism Year "Binh Thuan - Green Convergence". Images of tourists checking in with hot air balloons flooded social networking platforms, contributing to promoting a beautiful, affectionate and hospitable Binh Thuan.

But that is still not enough, not enough with the available potential and advantages. At a recent meeting, the leaders of the Department of Culture, Sports and Tourism also proposed a plan to increase tourism growth in the second quarter with many outstanding events such as: organizing the largest Dragon Fruit Festival, organizing special music programs with famous music groups... Also at this meeting, the Chairman of the Provincial People's Committee said that, with the goal of attracting 10.6 million visitors by the end of 2025, total retail sales, service revenue reaching over 125,000 billion VND, the Department of Culture, Sports and Tourism needs to implement tourism stimulus programs, reduce service prices, accommodation, food, transportation during the upcoming holidays. In addition, implement summer programs, promote events, plan to implement special cultural and sports programs in the second quarter such as sea food festivals, sea sports... In particular, plan locations, connect units to organize weekly music nights such as the May Lang Thang program - which has been successful in many provinces and cities. These music events will connect tourism quickly, effectively and sustainably. In addition, Binh Thuan needs to pioneer the formation of the "1 journey 3 destinations" tour: Binh Thuan - Lam Dong - Dak Nong with special activities and events... Encourage tourism businesses to develop and diversify new tourism programs and products, invest in upgrading the quality of accommodation services, professionalism in tourism services...
Through these events, Binh Thuan wants to affirm that the locality not only has beach resort tourism but is also a destination that is always new and attractive with diverse cultural, tourism and sports activities to attract and retain tourists longer. To do that, Binh Thuan tourism needs to break through, have stronger and more open policies, so that tourists who come to visit and relax have the most complete experiences.
Source: https://baobinhthuan.com.vn/su-kien-ket-noi-du-lich-130103.html
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