VINGROUP LAUNCHES CAMPAIGN “ACTING TOGETHER FOR A BLUE SKY”

Hanoi, September 10, 2025 – The Foundation for a Green Future, together with Vingroup's member and affiliated companies, officially launched the "Acting Together for a Blue Sky" campaign. This is not only a community activity but also a pioneering declaration by Vietnamese businesses in their efforts to jointly address global air pollution, protect the ozone layer, and spread a green and sustainable lifestyle for a clean planet for future generations.

The campaign was launched on important international days – Clean Air Day for Blue Skies (September 7th), Ozone Layer Protection Day (September 16th) – and continued the momentum from the "Green Wednesday" series of programs. On a nationwide scale, the program aims to raise public awareness, encourage practical action, and inspire a harmonious and responsible lifestyle towards the environment.

Ms. Nguyen Thi Thien Phuong, Deputy Director of the Department of Environment, Ministry of Agriculture and Environment, expressed her hope that the business community, Vingroup Corporation, and the Fund for a Green Future would continue to play a pioneering role and cooperate with the Government in environmental protection.

The highlight of the campaign is the series of activities designed around four pillars : Community engagement – ​​Green consumption – Green knowledge – Energy saving and emission reduction . These are not separate actions but are implemented synchronously and comprehensively, creating a strong synergy and widespread impact in society.

In the Community Engagement group, commitment and connection are paramount, transforming every small action into a symbol of a green lifestyle. Notably, VinFast launched a campaign across all dealerships and service centers to reduce unnecessary electricity usage time, while also encouraging customers to spread the message on social media.

Vinpearl participates in environmental and earth days, spreading the message of water conservation, protecting forests, seas, and islands, and organizing environmental education programs for children. VinClub organizes tree planting and combines it with the "VinClub Green Challenge" competition to encourage the community to share their "green mission" on social media.

In addition, Vinhomes is implementing a series of "Green Saturdays" and "Environmental Festivals" in more than 30 urban areas, with activities such as exchanging waste for gifts, collecting cooking oil, sorting waste, and building green living spaces. Notably, Green SM is organizing a video contest "Go Green - Live Green" on the Gen Green platform in Vietnam and Indonesia.

Initiatives within the Green Consumption group affirm that a green lifestyle can be a truly attractive and practical choice. Vincom organized the "Act with Vincom for a Green Sky" event at 88 shopping malls with a series of promotions from Winmart, The Body Shop, etc., spreading the message "Go green - Buy green - Play green - Eat green". Green SM launched promotional codes for customers using its services; Vinpearl showed appreciation to customers who travel green to Vinpearl and VinWonders with system-wide promotions.

Green SM is organizing a video contest "Go Green - Live Green" on Gen Green and launching many attractive service offers for customers.

The Green Knowledge pillar serves as a guiding principle, creating a forum for the community to learn and act together. VinUni organized a workshop on green transformation in the AI ​​era and the impact of electrification on air quality. Meanwhile, Vinmec launched the "Environment and Respiratory Allergy Week" with free allergen testing, helping customers protect their respiratory health.

At Vinpearl , "Green Living" classes for children offer experiences such as planting trees and learning about semi-wild animals. The Foundation for a Green Future organized a seminar titled "Joining Hands to Protect the Blue Sky – Challenges and Solutions," bringing together many experts from Vietnam and abroad.

Finally, the Energy Saving – Emission Reduction group focuses on simple but effective actions for the climate. Specifically, at Vincom , the shopping mall system commits to turning off air conditioners 15 minutes early each day; Vinpearl prioritizes eco-friendly materials, energy and water reuse, and limits insoluble substances, waste, and emissions.

Not stopping there, Xanh SM launched a global emissions reduction campaign, calling on drivers and customers to join in, turning every ride into a journey to protect the skies. Simultaneously, Green Future implemented a series of programs including “Green Festival – Trade in your gasoline car, upgrade to a Green car” (in collaboration with Xanh SM) and the online campaign “Activate the Green,” inspiring a green future: modern, accessible, and within reach.

Dr. Le Thai Ha, Executive Director of the Green Future Fund – Vingroup Group, shared: “ The 'Acting Together for a Green Sky' campaign is not simply a collection of individual activities, but a comprehensive, harmonious strategy encompassing four key aspects of sustainable development: community commitment, green consumption, green knowledge, and energy saving – emission reduction. With the support of the entire Vingroup ecosystem and the widespread response from the community, we believe that the campaign will contribute to protecting the atmosphere – the foundation of human life – and help create a green, sustainable future for future generations.”

Dr. Le Thai Ha, Executive Director of the Green Future Fund – Vingroup Corporation, delivered a speech.

The " Act Together for a Blue Sky " campaign continues Vingroup's series of meaningful green activities such as " Green Wednesday," "Act Together for a Blue Sea," and "Accompanying the Green Summer," which have previously attracted millions of people, customers, and partners to participate.

While previous programs aimed to cultivate habits and inspire green lifestyles, "Acting Together for a Blue Sky" broadens the vision, focusing on a global challenge: air pollution. The campaign once again affirms Vingroup and the Green Future Foundation's pioneering role in creating sustainable ecosystems, while sending a strong message about Vietnam's responsibility and collaboration with the international community in addressing climate change.

Source: https://vinfastauto.com/vn_vi/vingroup-phat-dong-chien-dich-cung-hanh-dong-vi-bau-troi-xanh