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VPBank leads in credit card sales in 2023.

Việt NamViệt Nam28/01/2024

The fact that Vietnam Prosperity Commercial Bank ( VPBank ) was named number 1 by Mastercard and Visa for 10 card activities in 2023 once again affirms VPBank's position as a leader in providing customers with optimal payment solutions and as the preferred choice for customers when making card purchases. Winner of 10 prestigious awards .

VPBank received six awards from Mastercard recognizing its outstanding achievements in the card business and its efforts in promoting digitalization to enhance customer experience.

Mastercard and Visa are two of the world's leading electronic payment technology companies. Mastercard and Visa cards are popular, widely used, and accepted in most countries worldwide. Therefore, Mastercard and Visa awards are a testament to their prestige, affirming the bank's leading position in providing high-class payment cards with superior value. VPBank is also one of the few banks that "reaped" 10 prestigious Mastercard and Visa awards in 2023. Specifically, Mastercard awarded VPBank 6 awards: leading bank in credit card transaction volume; leading bank in debit card transaction volume; leading bank in overseas card spending volume; leading bank in e-commerce transaction volume; pioneering in implementing Apple Pay for Mastercard cards in the market; and leading bank in transaction volume at payment processing units.

In 2023, VPBank proudly received four prestigious awards from Visa.

Not only Mastercard, but Visa also named VPBank in 4 prestigious award categories: leading bank in impressive growth of card transaction volume in 2023; leading in growth rate of the number of activated cross-border cards in 2023; leading in payment volume at merchants in 2023; and leading in growth rate of co-branded card sales in 2023. Number 1 in the market for the number and volume of card transactions. Continuously holding the leading position for many years, in the first 6 months of 2023, VPBank continued to hold the "crown" in both the number and volume of credit card spending. According to statistics from the Card Association, VPBank credit cards achieved an impressive growth rate in transaction volume in the first half of 2023, reaching 65% compared to the same period last year, higher than the market average of 21%. To solidify its position, VPBank has always put customers at the center, striving to improve and diversify payment solutions, integrate technology, optimize security, and enhance incentives to increase financial benefits for customers. Specifically, VPBank has continuously innovated, launching many card lines to optimally meet users' payment needs. Each card line is meticulously researched, impressive, and diverse in design and features to suit each customer segment. For the high-end customer segment, Mastercard World and World Lady cards offer customers experiences befitting international standards, exclusive offers, and superior benefits when shopping and dining. For the Millennials segment, VPBank owns many card lines that have made a splash in the market: the StepUp credit card with a variety of designs and a 15% cashback feature for online spending; The VPBank Shopee co-branded card is a smart choice for online shoppers, offering year-round free shipping and a 10% cashback on Shopee purchases. The Lady Mastercard stands out with its collection of 12 card designs across 3 different themes, offering up to 15% cashback on essential sectors: education , insurance, healthcare, beauty, supermarkets, etc., allowing women to express their individuality with every tap. For Gen Z customers, the VPBank JCB Z card is designed with a 10% cashback on sectors relevant to young people's consumption habits: food, entertainment, fitness, and transportation. The bank leads the trend in Tap & Pay payments. In recent years, contactless payments, especially "one-touch" payments, have become a trend due to their convenience, safety, and speed. Recognizing this trend, VPBank has strived to digitize its services, providing users with a modern, secure, and convenient payment experience. VPBank is arguably the first and only bank in Vietnam to offer a comprehensive and complete Tap & Pay payment solution: VP Pay, Apple Pay, Samsung Pay, Google Pay, and Garmin Pay. With VPBank's Tap & Pay solution, customers can shorten transaction times and enjoy the convenience of not having to carry cash or physical cards. Simply tap their phone, smartwatch, or tablet against the supported device, and the transaction is quickly processed in seconds, eliminating the need for direct contact or PIN entry. Importantly, Tap & Pay maximizes customer data security. Card numbers used in Tap & Pay payments are never shared with the seller and are encrypted on the customer's device to ensure safety. Currently, VPBank is implementing several promotional programs for customers paying via Tap & Pay: A cashback of VND 50,000 on the first purchase using a VPBank card via Apple Pay, up to VND 100,000 cashback when paying via Samsung Pay with a VPBank credit card at Co.opMart, 7-Eleven, Fahasa, etc., and 50% cashback (maximum VND 100,000) when paying with a VPBank credit card via Garmin Pay. “VPBank will continue to expand and develop new payment products and services applying modern technology, bringing convenience and enhancing the customer experience. Through this, the bank contributes to promoting cashless payments and inclusive financial inclusion, aiming towards a cashless society,” a VPBank representative emphasized.

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