“Turn off the lights, turn on the ideas” was born with the mission of spreading the message of environmental protection to young people across the country and responding to the Earth Hour event launched globally by the WWF (World Wildlife Fund). Coming back after many world events such as the epidemic and economic crisis, the "Turn off the lights, Turn on ideas" 2024 campaign has officially returned.
The message of this year's program is "Reduce trash for clean - Recycle trash for green"
Choosing the message "Reduce trash for clean, recycle trash for green", Turn off the lights Turn on the idea 2024 wishes to contribute to promoting the implementation of the 2020 Law on Environmental Protection promulgated by the National Assembly, including regulations on Sorting and recycling solid waste at source. According to the roadmap, the implementation of the Law on waste classification at source will officially apply after December 31, 12. Clearly, classifying household solid waste right at the source promotes effective recycling, reuse, and treatment of household solid waste; plays an extremely important role in minimizing waste treatment costs. In order to raise community awareness, the campaign launched the "Reduce waste generation" challenge. The challenge has attracted many young people to participate, including impressive companions such as content creator Ninh TiTo, MC Mai Anh, Nguyen Hong Hanh, Tron Mama,...
Many famous people are influencers, KOLs... interested in participating in the "Reduce waste generation" challenge.
The highlight of the campaign's series of activities is the Lights Out - Green City festival which will take place on March 23, 3 at The Loop Shopping Center, 2024 Xuan Thuy, Dich Vong Hau, Cau Giay. The unique highlight of the festival is many interesting experiential activities combined with famous businesses and brands such as: VinFast with electric motorbike test driving activities; Lagom, Limloop, Plastic People with green recycling workshops,...
VinFast electric motorbike experience test drive activity.
In addition, the annual exchange booth at Turn off the lights and turn on ideas is still maintained and expanded in scale to encourage the community to collect and limit waste disposal with the spirit of "Old people - New us".
The bustling atmosphere of the Swapping Booth.
Finally, the most anticipated activity is the Lights Out Music Night event, with the moment of turning off the lights in response to Earth Hour, with the participation of a series of famous names such as singer My Linh, the band Da Lab, singer Singer Hoang Dung, singer Thai Dinh,... All will create a truly explosive and colorful festival.
MCs & artists performing at the Lights Out Music Night
The Lights Out Festival - Green City promises to be an extremely meaningful event in the atmosphere of all humanity responding to Earth Hour. Come join and experience all the exciting activities at the Festival to learn, play and contribute to protecting the environment!
