Binh Lieu: Creating a breakthrough in service and tourism development.

Implementing the Resolution of the 28th District Party Congress, term 2020-2025, tourism in Binh Lieu has gradually recovered and flourished. The achievements in the first half of the term have created a foundation for Binh Lieu to realize its goal of becoming a center for community tourism, eco-tourism and experiential tourism, agricultural tourism, cultural tourism, and border tourism in Quang Ninh.

The first half of the 2020-2025 term was a challenging period for tourism in Quang Ninh, as well as for emerging destinations like the mountainous border district of Binh Lieu. During 2020-2021, tourism in Binh Lieu was almost completely paralyzed. Only after March 15, 2022, when the Covid-19 pandemic was largely under control and Vietnam fully reopened its tourism industry, did tourism activities in Binh Lieu begin to show signs of recovery.

Delegates perform the opening ceremony of the 2023 Ethnic Culture and Sports Festival of Binh Lieu District. Photo: La Lanh

During and immediately after the pandemic (2020-2022), the number of tourists visiting Binh Lieu decreased, estimated at 197,500 (of which 73,990 were overnight visitors), and tourism revenue was estimated at 96 billion VND. However, from the first quarter of 2023, the number of tourists increased significantly, estimated at 14,780, equivalent to 519% compared to the same period (4,200 overnight visitors, equivalent to 339% compared to the same period); tourism revenue was estimated at 7.6 billion VND, equivalent to 497% compared to the same period. This result reflects Binh Lieu's great efforts in closely following the directives of the central and provincial governments to restore and develop tourism in the new situation.

To concretize tourism development goals, Binh Lieu has completed the construction of a Sustainable Tourism Development Plan linked to poverty reduction and socio-economic development of Binh Lieu district until 2030, which was approved by the Provincial People's Committee; and issued Resolution No. 13-NQ/HU dated March 31, 2023, on tourism development in Binh Lieu district until 2025, with orientation to 2030.

To boost tourism, Binh Lieu district is focusing on attracting non-budgetary capital to improve rural and tourism infrastructure. Since 2020, the district has completed a system of transportation projects connecting all villages and hamlets, with a total length of over 250km, and renovated and upgraded the inter-communal road connecting Huc Dong - Dong Van - Cao Ba Lanh to National Highway 18C with a total investment of 430 billion VND.

The accommodation system has also gradually developed, increasing in both quantity and quality. The entire district currently has 30 accommodation establishments (3 hotels, 18 guesthouses, and 9 homestays), with a capacity to serve approximately 1,200 people. Alongside this, telecommunications and information technology infrastructure continues to receive investment, linked to promoting digital transformation in tourism.

Based on its natural and cultural strengths, Binh Lieu maintains and revitalizes its festivals, cultural and sports events, and cultural and tourism weeks; such as the Soong Co festival, the Kieng Gio festival, the Hoa So festival, and the Mua Vang festival...

Tourists take photos with Dao Thanh Phan women in Binh Lieu.

Tourism in Binh Lieu is showing clear signs of improvement, with increasingly higher quality and more in-depth development, making a significant contribution to increasing the proportion of services in the economic structure. The labor structure is also shifting positively, increasing per capita income and creating local jobs for the people...

However, to create a breakthrough in tourism development, Binh Lieu has identified the need to continue promoting the implementation of three strategic breakthroughs: building unique tourism products; taking advantage of the opportunity when the Hoanh Mo - Dong Trung border gate pair is announced as a bilateral border gate pair, developing distinctive tourism products associated with expanding regional linkages; strengthening management, exploitation, attracting investment, and developing strong tourism product types; developing commercial infrastructure, commercial centers, supermarkets, convenience stores, and service areas to serve the people and tourists.

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