Vietnam.vn - Nền tảng quảng bá Việt Nam

The first supermarket system in Vietnam to livestream sales on TikTok, testing AI technology

Người Lao ĐộngNgười Lao Động31/01/2024


Saigon Co.op also deploys AI (artificial intelligence) technology, also known as "virtual human live streaming sales" to optimize costs, reduce product prices, and support users to shop almost 24 hours a day.

Initially, AI technology will be tested by Saigon Co.op until the end of Lunar New Year (February 5), with an average duration of 10-12 hours per day. After that, this method will be evaluated based on the number of successfully closed orders, views, reach, interactions... to officially deploy on a large scale.

Users can watch livestreams and shop at www.tiktok.com/@co.opmart.official or https://www.tiktok.com/@benthanhliveshopping and enjoy shocking incentives only available on this livestream with AI technology.

In the immediate future, Saigon Co.op will livestream to sell private label products under the brands Co.op Finest, Co.op Select, and Co.op Happy.

To introduce the above activity, on January 30, 2024, Saigon Co.op and its operating partner, Aeyes Streaming Vietnam Joint Stock Company, organized an Introduction to the project of livestream sales using AI technology. The program was attended by representatives of the Ho Chi Minh City Institute for Development Studies.

Mr. Le Van Tong, Head of Saigon Co.op Online Business Department, said that implementing AI livestream is a breakthrough in Saigon Co.op's digitalization journey; at the same time, the unit also actively contributes to the overall commercial development goal of Ho Chi Minh City. "Hopefully, this new sales trend will bring a more convenient and time-saving experience to consumers," Mr. Tong expressed.



Source: https://nld.com.vn/saigon-coop-livestream-ban-hang-tren-tiktok-bang-nguoi-ao-196240131111644357.htm

Comment (0)

No data
No data
The powerful formation of 5 SU-30MK2 fighters prepares for the A80 ceremony
S-300PMU1 missiles on combat duty to protect Hanoi's sky
Lotus blooming season attracts tourists to the majestic mountains and rivers of Ninh Binh
Cu Lao Mai Nha: Where wildness, majesty and peace blend together
Hanoi is strange before storm Wipha makes landfall
Lost in the wild world at the bird garden in Ninh Binh
Pu Luong terraced fields in the pouring water season are breathtakingly beautiful
Asphalt carpets 'sprint' on North-South highway through Gia Lai
PIECES of HUE - Pieces of Hue
Magical scene on the 'upside down bowl' tea hill in Phu Tho

Heritage

Figure

Business

No videos available

News

Political System

Local

Product