Hot weather triggers massive promotions at supermarkets.

To meet consumer demand, supermarket chains in Hanoi are increasing their supply of goods and organizing numerous discount programs.

GO! supermarket chain is launching a new promotional program themed "Welcome Summer," offering many attractive deals, focusing on products to meet the needs of the hot season. Some food items such as whole basa fish are reduced to 44,000 VND/kg, avocados are reduced by 22%, and Ri6 durian is reduced by 27%.

In addition, early-season fruits such as mangoes, plums, rambutan, and apples imported from New Zealand are also discounted by 20-30%.

Consumers buy discounted green vegetables at Co.op Mart supermarket in Ha Dong. Photo: Hoai Nam

Similarly, from now until June 2nd, Lotte Mart supermarket chain is running a promotional program "Happy Kids, Happy Moms, Happy Prices" with discounts of up to 40% on many products. Customers can buy a 60cm penguin plush toy and get a 39% discount; a pack of 4 Vinamilk Susu fruit milk (peach lychee/marshmallow strawberry flavor, 110ml) is on sale for 18,900 VND/pack; a pack of 4 Zott Monte yogurt (vanilla/chocolate/classic/calcium plus, 55g) is on sale for 56,000 VND/pack...

Many types of fruit are also on promotion at Lotte Mart, such as Ut Gang durian, priced at 79,000 VND/kg; mangosteen, priced at 85,000 VND/kg; lychee, priced at 69,000 VND/kg...

Specifically, Lotte Mart is offering a "Super Shock Price" promotion for member customers: with a purchase of 500,000 VND or more, they can buy one product at a discounted price.

In addition, Lotte Mart is implementing a "Super Coupon - Super Cheap" promotion policy for member customers with supermarket orders of 200,000 VND or more.

Consumers buy fruit at the Go! supermarket chain. Photo: Hoai Nam

At Co.op Mart supermarkets, the "Summer Fruit Festival" and "Tropical Vegetable Festival" programs are being held, featuring seasonal discounts on agricultural products. Domestic and imported fruits such as New Zealand red apples, American Envy apples, New Zealand golden kiwis, Chilean seedless green grapes, durian, plums, lychees, and cantaloupe are discounted by up to 15%. Especially at 800 sales points within the Saigon Co.op system, including Co.opmart, Co.opXtra, and Co.op Food, Son La plums are being offered at a special price starting from only 20,900 VND/kg, up to 50% lower than the market price.

In addition, vegetables such as pumpkins, gourds, and zucchini are also discounted by up to 30% or given away as free gifts. Not only vegetables and fruits, many fresh food items such as mackerel, pork, and chicken eggs are also offered with discounts of up to 30%. Simultaneously, 1000 essential consumer goods such as spices, dried goods, and household items are also discounted by up to 50%.

To meet the trend of "shopping from home" during hot weather, the Co.op Mart supermarket system continues to promote its Co.op online channel, with discounts of up to 50% on many product categories, making it easier for customers to shop and saving travel time. Specifically, there is a discount of up to 30,000 VND for orders from 480,000 VND when purchasing fresh food and nutritional products; and a discount of 22,000 VND for orders from 280,000 VND for personal care products.

Source: https://hanoimoi.vn/nang-nong-sieu-thi-tung-bao-khuyen-mai-833128.html