
Mr. Chu Ngoc Ha, Team Leader of Market Management Team No. 1 (responsible for 4 wards), Provincial Market Management Department, shared: To prevent goods infringing intellectual property rights from circulating in the market, the team focuses on controlling businesses selling handbags, cosmetics, fashion clothing, glasses, shoes, and electronics… Through inspections, from the beginning of 2026 to the present, the team has discovered and handled 6 businesses that engaged in trading goods infringing intellectual property rights, an increase of 3 cases compared to the same period last year.
Through inspections, in the first four months of 2026, the Provincial Market Management Department discovered and handled 46 cases of trading goods infringing intellectual property rights (an increase of 12 cases compared to the same period last year). In addition, the provincial Market Management Department also handled 57 businesses operating through e-commerce that traded goods infringing intellectual property rights (an increase of 15 cases compared to the same period). The provincial Market Management Department confiscated thousands of products including cosmetics, clothing, shoes, electronics, motorcycle parts, etc., that violated intellectual property rights.
Ms. Nguyen Thi Lan, owner of a wholesale and retail shop selling high-end fabrics at Gieng Vuong Market, shared: "We import genuine products with clear origins, so our selling prices are higher than counterfeit products. However, many consumers are still tempted by lower prices and buy these fake products. This puts legitimate businesses at a disadvantage in the competitive market."
In discussions with the leaders of the Provincial Market Management Department, it was learned that the factors contributing to the continued trading of goods infringing intellectual property rights are the high profits from this violation, and the fact that a segment of consumers prefer branded goods but want to buy them at low prices.
In accordance with Prime Minister 's Directive No. 38/CD-TTg dated May 5, 2026, on focusing on decisively implementing solutions to combat, prevent, and handle acts of intellectual property infringement, the Provincial Market Management Department is implementing a high-intensity plan (from May 7 to May 30, 2026) to combat and prevent the business and trade of goods infringing intellectual property rights in the market.
Accordingly, the provincial market management force will strengthen market management in the inland area, focusing on a number of goods with high seasonal demand such as: cosmetics, fashion clothing, footwear, electronics, automobile and motorcycle parts, processed foods, etc.
Mr. Dang Van Ngoc, Head of the Provincial Market Management Department, said: The Provincial Market Management Department directs its subordinate market management teams to closely monitor their areas, using professional methods to understand each individual and business establishment in the area, thereby promptly detecting and organizing efforts to prevent individuals and businesses from engaging in the trading and business of goods infringing intellectual property rights; implementing specialized inspections and supervision as well as conducting surprise inspections of businesses selling various types of goods circulating in the market; collecting information on product groups that consumers frequently purchase to develop targeted inspection and control plans…
Clearly, the fight to prevent goods infringing intellectual property rights is a long-term battle. Along with the decisive involvement of authorities, consumers must also become "wise consumers" by regularly updating information about goods before purchasing and resolutely boycotting counterfeit products.
Source: https://baolangson.vn/xoa-so-hang-xam-pham-quyen-so-huu-tri-tue-tren-thi-truong-5091261.html








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