Vietnam Pavilion Shines at EXPO 2025 Osaka, Kansai – Wins Silver Award for “Best Exhibition Design”

Since Vietnam officially participated in World Exhibitions (EXPO) from 2000 to present, this is the first time the Vietnam Exhibition House has made an unprecedented achievement when it was honored to win the Silver Award in the category of "Best Exhibition Design" at EXPO 2025 Osaka, Kansai, Japan.

On October 12, 2025, at EXPO 2025 Osaka, Kansai, Japan, the World Exhibition Awards Ceremony (BIE Day Awards) took place - within the framework of the Official Participant Awards program (Awards for official participating countries) co-hosted by the World Exhibition Organization (BIE - Bureau International des Expositions) and the EXPO 2025 Organizing Committee.

Mr. Tran Nhat Hoang - Deputy General Representative of Vietnam at EXPO 2025 Osaka, Kansai, Japan represented to receive the Silver Award for the Exhibition House with "Best Display Design"

This is the most official and prestigious award in the EXPO award system, with a long history originating from the first World Exhibition held in London in 1851. The BIE jury consists of 9 members who are the world's leading prestigious experts in the fields of culture, society, architecture, urban planning, communication, diplomacy ... The award is selected according to 3 major award categories including: (1) Architecture and Landscape Design, (2) Exhibition Design, (3) Theme Development of EXPO 2025 ("Designing Future Society for Our Lives"). EXPO 2025 adds the Sustainable Development Award for the first time.

Previously, Vietnam Exhibition House was honored to receive the Bronze Award for "Best Team"

This year, EXPO 2025 with 165 participating countries and international organizations, in the category of Pre-built Exhibition Halls and Small Houses (Type B and Type X), Vietnam has won the Silver Award in the category of "Best Exhibition Design", in the same category, Peru Exhibition Hall received the Gold Award and Cambodia the Bronze Award. Mr. Tran Nhat Hoang - Deputy General Representative of Vietnam at EXPO 2025, representing Vietnam Exhibition Hall received the award.

The EXPO World Exhibition always encourages countries to share all aspects of global issues in a way that is expressed to the public for a better future. Therefore, the criteria for evaluating the EXPO awards are extremely diverse. In addition to the expertise and technical and aesthetic standards, the awards emphasize the message, development solutions, vision, innovation, invention, initiative, public-oriented emotions and new suggestions.

Some pictures of Vietnam Exhibition Hall at EXPO 2025 Osaka, Kansai, Japan.

Mr. Tran Nhat Hoang - Deputy General Representative of Vietnam at EXPO 2025, representing Vietnam Exhibition House, said: "The entire team of Vietnam Exhibition House is extremely moved and proud. First of all, the Department of International Cooperation - Ministry of Culture, Sports and Tourism has successfully completed the national tasks approved by the Prime Minister in the Project to participate in EXPO 2025, from the target of welcoming visitors to initiatives to promote the image of Vietnam to the world. The fact that Vietnam was honored for the first time with the Silver Award in the category of "Best Exhibition Design" at a World Exhibition is a big step forward, affirming Vietnam's position and creative capacity in global events. We have exploited a variety of traditional cultural materials with the combination of modern expressive language. This award proves that we have a rich and beautiful culture recognized by the world".

Some pictures of Vietnam Exhibition Hall at EXPO 2025 Osaka, Kansai, Japan.

In particular, the success of the Vietnam Pavilion comes not only from the impressive display design but also from a young, creative and enthusiastic team. Just before that, the Vietnam Pavilion was honored to receive the Bronze Award for "Best Pavilion Team" voted by the Jury of The Experiential Design Authority - consisting of prestigious consultants from the United States and internationally. The Vietnam Pavilion was simultaneously honored in two important categories of design and operation management, demonstrating the comprehensive and synchronous efforts of the Steering Committee, design team, implementation and operation of the Vietnam Pavilion.

The Silver Award for "Best Exhibition Design" and the Bronze Award for "Best Team" are worthy recognition for the persistent efforts and unceasing creativity of cultural sector officials - those who are contributing to bringing the image of the country and people of Vietnam closer to friends around the world, demonstrating a Vietnam rich in identity, humane, dynamic and steadfast towards the future.

In 6 months, Vietnam Exhibition House welcomed nearly 1.7 million visitors.

In addition, this achievement not only marks Vietnam's outstanding mark at a global event, but also deeply demonstrates the view that culture is both the spiritual foundation of society and the driving force for national development, and at the same time a "bridge" for countries and peoples to understand, cooperate and develop sustainably.

Vietnam Exhibition House at Expo 2025 Osaka, Kansai, Japan was conceptualized by the Department of International Cooperation (Ministry of Culture, Sports and Tourism), designed by Mark 'n B for space and graphics, and constructed by Pico International.

With the theme of "Inclusive Society with People at the Center", the design of the Exhibition Hall follows the spirit of EXPO 2025 "Designing the Future Society for Our Lives", while honoring the Vietnamese national identity through decorative design, interior, exhibits and modern, creative expressions. The exhibition space is a harmonious combination of advanced technology and traditional cultural values, giving international visitors a vivid experience of a Vietnam that is rich in identity, dynamic, innovative and creative.

The highlight of the Exhibition Hall is the water pavilion and water puppet stage where traditional art performances take place, while in the same space there is also a combination of hologram technology, interactive touch screens and emotional art experiences. The vibrant activities along with the unique, richly designed space with meticulous attention to every detail have conquered tens of thousands of international visitors every day, becoming one of the most impressive and favorite performance spaces at EXPO 2025 Osaka, Kansai, Japan.

In 6 months, the Vietnam Exhibition House welcomed nearly 1.7 million visitors and millions of visitors to outdoor events and online platforms; organized more than 1,400 traditional musical instrument performances, water puppetry, and more than 20 international music and art exchange programs with Exhibition Houses from the US, Portugal, Thailand, Malaysia, Cuba, Saudi Arabia, etc.

The Exhibition House has coordinated with ministries, branches, localities and enterprises to organize a series of Vietnam Days/Weeks at EXPO 2025, typically the Announcement Ceremony of National Tourism Year - Hue 2025, Quang Ninh Week, Quang Nam Week, Binh Phuoc Week, Hanoi Days, Ninh Binh - Heart of Heritage, and Vietnam National Brand Week at EXPO 2025.

Many activities for overseas Vietnamese living in Japan were also held enthusiastically, typically the Parade of Vietnamese traditional costumes within the framework of Vietnam National Day at EXPO 2025, with the participation of dozens of overseas Vietnamese who are excellent students studying in Japan; the program "Mid-Autumn Festival" and the exchange "Learning together, loving Vietnamese together"; the exhibition "President Ho Chi Minh - Symbol of peace and friendship".

In addition, more than 200 talks, workshops, interactive activities on making lacquer paintings, making figurines, and playing traditional musical instruments of K'long put and T'rung have attracted a large number of international visitors, providing a lively cultural experience and multi-sensory interaction.

Thanks to these rich and creative activities, the Vietnam Exhibition House has become a bridge for cultures to meet, dialogue, and spread the values ​​of peace and cooperation, affirming the image of a modern, dynamic, creative and unique Vietnam.

The success of the Vietnam Exhibition House at EXPO 2025 Osaka, Kansai, Japan is not only the pride of the culture, sports and tourism industry, but also a vivid testament to the beauty of Vietnamese culture and people, demonstrating the stature, mettle and creativity of Vietnam in the journey of international integration.

Source: https://bvhttdl.gov.vn/nha-trien-lam-viet-nam-toa-sang-tai-expo-2025-osaka-kansai-gianh-giai-bac-thiet-ke-trung-bay-xuat-sac-nhat-20251013082306858.htm