According to NBC News, Obsession, directed by Curry Barker (who is also a YouTuber), has achieved the unthinkable. Released on May 15th in North America, the film debuted at number 3 with $17.2 million. In its second week, Obsession surged dramatically, raking in $23.9 million (an increase of nearly 40% from its opening week).
" Obsession is the only wide-screen horror film in box office history to record such massive second-week growth. This has never happened before in the horror genre," Jason Blum, head of horror studio Blumhouse, shared on social media.
According to NBC News , this film, produced with a budget of just $750,000, has grossed over $80 million worldwide and is heading straight for the $100 million mark. This incredible return on investment makes the film one of the most profitable films of 2026. The film currently has a 95% rating from critics on Rotten Tomatoes and an A rating from audiences on CinemaScore.

Actress Inde Navarrette in a chilling scene from the film Obsession
Photo: SCREENSHOT FROM THE OBSESSION MOVIE TRAILER
The YouTuber Invasion of Hollywood
According to NBC News , the rise of YouTuber Curry Barker is not a fleeting phenomenon, but clear evidence of a new trend. YouTube content creators are gradually making their way into Hollywood. Before making history with *Obsession *, Curry Barker was a YouTuber behind the comedy/horror channel *That's a Bad Idea*. In 2024, Barker made a big splash in the horror film community when he self-made a film called *Milk & Serial* with a budget of only $800 and released it completely free on YouTube.
In an interview with Variety magazine, producer Jason Blum stated: "There's a new generation of moviegoers emerging. They're asserting a very specific taste for horror films, works with unique, innovative thinking that's somewhat unconventional compared to typical Hollywood formulas."
Following in the footsteps of those who came before him, Curry Barker demonstrates that YouTubers are gradually becoming a significant asset to Hollywood. Their keen ability to connect with modern audiences and create content from minimal resources has attracted the attention of major studios. This shift also reflects the growing influence of creators emerging from the digital world .
Source: https://thanhnien.vn/phim-kinh-di-obsession-tro-thanh-cu-hit-phong-ve-toan-cau-185260527172953401.htm








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