This is a significant milestone, not only honoring the historical and cultural value of Central Highlands coffee but also opening up many development opportunities for agriculture, tourism, and the local economy .
The pride of Dak Lak
Sharing his thoughts on this event, Mr. Tran Hong Tien, Director of the Department of Culture, Sports and Tourism of Dak Lak, said: "The recognition of the knowledge of coffee cultivation and processing as an intangible cultural heritage is not only a source of pride for the people of Dak Lak but also an acknowledgment of the contributions of the coffee industry to the economic and cultural development of the locality."
This event becomes even more significant as it takes place within the framework of the 9th Buon Ma Thuot Coffee Festival, an important cultural event aimed at promoting the brand of Central Highlands coffee, Dak Lak coffee, to the whole country and the world .
Being recognized as an intangible cultural heritage helps to elevate the image and value of Central Highlands coffee, while affirming the position of Vietnamese coffee beans on the world map.
The knowledge of coffee cultivation and processing in Dak Lak has been officially included in the National List of Intangible Cultural Heritage.
With a history spanning over a century, the coffee plant has become deeply intertwined with the Central Highlands region and its people.
Originally an exotic crop, thanks to the soil conditions, climate, and especially the farming experience of the local people, coffee in Dak Lak has gradually asserted its position, becoming one of the key products of the locality.
From the delicious Robusta coffee beans, the people here have accumulated valuable experience in selecting varieties, planting, harvesting, and processing.
Traditional processing methods such as natural drying, wet fermentation, and roasting according to specific formulas have created distinctive and unmistakable coffee flavors.
This is a treasure trove of valuable folk knowledge, passed down from generation to generation, contributing to the brand of Buon Ma Thuot coffee – the "coffee capital" of Vietnam.
Farmers in Dak Lak are proud of their local coffee beans.
Opportunities and challenges arising from the title of Cultural Heritage
The recognition of Dak Lak coffee as a National Intangible Cultural Heritage is not only a source of pride but also a great opportunity for the locality to redefine the value of the coffee industry. However, to turn this title into a driving force for sustainable development, specific strategies are needed.
First and foremost, greater attention needs to be paid to the preservation and development of native coffee varieties. Scientists and research institutions need to work together to improve variety quality, increase productivity, and protect the biodiversity of Dak Lak coffee plants.
Furthermore, the role of farmers – those directly involved in cultivating and processing coffee – also needs to be recognized and supported. Policies are needed to encourage sustainable production, helping coffee growers improve their skills, apply scientific and technical advancements, while still preserving traditional values.
Furthermore, the value of coffee lies not only in its taste but also in the cultural stories behind it. Therefore, the tourism industry needs to more strongly capitalize on this aspect.
Tourism products that offer experiences such as coffee tasting, farm tours, learning about the processing methods, and enjoying coffee in the Central Highlands style can help promote Vietnamese coffee culture to the world, similar to how many countries have done with tea culture.
Finally, the locality needs to focus on diversifying coffee products to not only export raw beans but also develop processed products such as instant coffee, coffee capsules, coffee-based cosmetics, etc.
This helps increase the economic value and establish the brand of Dak Lak coffee in both domestic and international markets.
Being recognized as a National Intangible Cultural Heritage will be an opportunity for Dak Lak coffee in particular and the entire Central Highlands region in general.
The recognition of "Folk knowledge of coffee cultivation and processing in Dak Lak" as a National Intangible Cultural Heritage is a significant event, marking a turning point for the local coffee industry.
However, this title only truly becomes meaningful when properly utilized, contributing to improving the lives of coffee growers, promoting tourism, and creating sustainable value for the economy.
Coffee beans from the Central Highlands are not just a simple agricultural product, but also the culmination of the sweat, effort, and intelligence of countless generations.
Now, with the title of Cultural Heritage, Dak Lak coffee has a new opportunity to reach further and assert its position on the world coffee map.
Mr. Tran Hong Tien shared: "The observations and assessments show that there are many issues and action programs that need to be addressed regarding the heritage value of coffee. The tasks that should be done, and must be done to certify it as a cultural heritage, have been outlined, bringing about genuine values and spreading them to the community."
Source: https://baovanhoa.vn/van-hoa/tri-thuc-trong-va-che-bien-cafe-duoc-cong-nhan-di-san-van-hoa-123096.html
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