Finelife, a chain of upscale supermarkets, celebrates its 5th anniversary.

Finelife is a supermarket brand invested in by the Ho Chi Minh City Commercial Cooperative Union ( Saigon Co.op ) since 2019, aiming to tap into the highly potential high-end segment of the domestic retail market.

Finelife is also the next member of the "Co.op" family, alongside Co.opmart, Co.opXtra, Co.op Food, Sense City, SC Vivo City, Cheers, Co.op Smile, Co.op stores, and Sense Market, contributing to the completion of the ecosystem of Vietnam's leading consumer goods retailer. To celebrate its 5th anniversary, in addition to customer promotions, Finelife will open its 5th store in An Phu Ward – one of the areas with the highest density of upscale residential areas in Thu Duc City – in December 2024.

The biggest difference between Finelife and its "Co.op" counterparts is that imported goods account for over 40% of its product range. The supermarket offers up to 12,000 high-end items such as organic vegetables and fruits, seafood, livestock meat, poultry, dairy products, cheese, cold cuts, cosmetics, household goods, clothing, etc., all of which are naturally sourced and good for health.

All products have received international quality certifications such as HACCP, GlobalGAP, VietGAP, USDA, JAS, EU Organic, etc.

A luxurious and comfortable shopping environment.

Finelife is a location favored by Saigon Co.op for the application of the latest and most advanced retail technologies before being rolled out to other members. Finelife focuses on customer service through the design of luxurious and convenient shopping spaces and regularly organizes exciting experiential activities. Over its five-year journey, Finelife supermarket has developed four outlets in District 10, District 7, and Binh Chanh District, making a significant contribution to the overall system's revenue.

Finelife has an import rate of up to 40%.

Finelife, a high-end supermarket, is launching a series of events to celebrate its 5th anniversary with the theme "5 Years of Partnership - Sharing Love and Trust," featuring attractive promotions and thank-you gifts from now until December 7th.

Specifically, in the "Celebrating Finelife's 5th Anniversary - Win Big Prizes" lucky draw program, member customers shopping at Finelife Supermarket from November 21st to December 6th with a receipt of 500,000 VND or more (excluding the amount paid using commercial discounts) will receive 1 lucky draw ticket (2 tickets for a 1,000,000 VND receipt).

The program offers a chance to win prizes, especially a Toshiba 2-door refrigerator, along with countless other gifts such as a Toshiba Inverter washing machine, a Toshiba microwave oven, a Toshiba air fryer, a Saigon Co.op shopping voucher worth 500,000 VND, and more.

Finelife applies the latest and most advanced retail technologies.

More specifically, the "Giving Gifts of Gratitude - Celebrating Golden Birthdays" program offers gifts worth up to 5,000,000 VND to valued customers whose birthdays fall in December and who have been with Finelife since its early days.

Organic fruits are a favorite among customers at Finelife.

Finelife's birthday celebration will feature a whirlwind of gifts for customers on December 7th, along with countless promotional offers including discounts up to 30%, buy one get one free deals, and exciting online mini-games.