Consumers choose school bags at Fahasa Bookstore in Ninh Kieu ward.
These days, most supermarkets, bookstores, and specialized school bag shops in Can Tho City display a wide variety of backpacks and school bags in diverse styles and designs, suitable for students from elementary to high school, and even university students. According to observations at several school bag businesses in Can Tho City, since the end of July 2025, the backpack and school bag market has become vibrant, especially for products aimed at students entering the first grade. Manufacturers are proactively introducing new, high-quality products with convenient features and trendy designs to the market.
Ms. Nguyen Thu Trang, an employee at a bag and school bag shop on Mau Than Street, Ninh Kieu Ward, said: "Students not only choose bags to carry books, notebooks, and other items, but also pay close attention to fashionable and trendy designs. Understanding consumer preferences, backpacks and school bags are increasingly being designed with countless eye-catching colors and styles suitable for all ages. From preschool children to university students, everyone can own a backpack or school bag with a style that suits their taste."
The market currently offers a wide variety of school bags and backpacks for preschool and elementary school students. At this level, children carry clothes, snacks, milk, water, etc., daily, requiring multiple compartments. These include traditional bags and backpacks designed with a main compartment and several smaller ones. Anti-hunchback bags and backpacks are often designed to be lightweight, with large shoulder straps and support features to reduce strain on the shoulders and spine. Wheeled bags and backpacks are equipped with wheels and a pull handle, eliminating the need for children to carry them on their shoulders.
School bags and backpacks for preschool and elementary school students always prioritize bright colors and cute patterns. Square-shaped school bags or backpacks in colors like blue, yellow, and gray, decorated with superheroes, cars, robots, cartoon characters, and space themes, are popular with boys. Girls are often attracted to cute cartoon characters and animals like Kitty, Kuromi, unicorns, princesses, flowers, rabbits, etc., in soft, feminine colors such as pink, purple, red, and yellow.
For middle and high school students who need to carry many school supplies such as books, notebooks, and calculators, a school bag with multiple compartments allows for convenient and organized storage and easy retrieval of school supplies. Backpacks and school bags for middle and high school students usually have more mature and simpler designs and colors. The main colors are often basic colors such as white, black, gray, and cream… typically solid colors with minimal decoration and many small side compartments.
For students, the preferred choice is often a briefcase or backpack with a laptop compartment for studying. Dark or neutral-colored briefcases and backpacks are usually the choice of students, as they are easy to match with clothes and outfits.
Ms. Nguyen Thi My Hanh, residing on Nguyen Van Cu Street, Cai Khe Ward, shared: "A school bag with suitable colors and styles will make children love and be more excited to go to school every day. The bag ensures it holds all the necessary items for daily school, and its design helps protect the child's back and spine when worn. Currently, the market offers a wide variety of backpacks and school bags, with added convenient features such as waterproof, lightweight, and anti-hunchback design... making it easy for parents to choose a suitable bag for their child."
Currently, the most common materials used for backpacks and school bags on the market are polyester, which is highly durable, dust-resistant, waterproof, and easy to clean. Backpacks and school bags made from nylon fabric offer good water resistance, are lightweight, durable, and easy to clean. This material is lightweight and does not deform or bend under force; canvas fabric is thick, durable, and has good load-bearing capacity. In addition, many other materials are used to make backpacks and school bags, such as synthetic leather, cotton, denim, etc.
There are many different backpack and school bag brands available, but the most popular and favored by consumers are Miti, Thien Long, Mr.Vui, TokyoLife, Sakos, Clever Hippo, etc., with prices around 400,000 VND per item.
To welcome the new school year, several brands and stores are currently running promotional programs. For example, Sakos is offering discounts of up to 50% on student backpacks and laptop backpacks. Clever Hippo is running a promotion where you buy a backpack and get a pencil case free, and is offering discounts of up to 30% on some school backpacks. TokyoLife is offering free shipping and discount codes ranging from 80,000 to 300,000 VND on some backpack products when purchased online…
Parents can browse and purchase school bags directly at bookstores, supermarkets, and specialized school bag stores in the city, or buy online through the company's website, store, or e-commerce platform. When buying school bags and backpacks, parents should choose reputable retailers to ensure product quality and benefit from warranty and return policies. Parents should also choose products with appropriate sizes for their children's age to ensure comfort while at school.
Text and photos: L. MẪN
Source: https://baocantho.com.vn/da-dang-cap-sach-cho-hoc-sinh-sinh-vien-a189655.html







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