Ho Chi Minh City's tourism sector earned nearly 8,000 billion VND during the Lunar New Year of the Year of the Snake.

On the evening of January 31st (the 3rd day of the Lunar New Year), the Ho Chi Minh City Department of Tourism released a preliminary report on the tourism situation during the 2025 Lunar New Year. Notably, the city's tourism revenue is estimated to reach approximately 7,690 billion VND.

According to this unit, the tourism industry will reap significant benefits thanks to the estimated number of international visitors to Ho Chi Minh City during the Lunar New Year 2025, reaching approximately 87,358, an increase of 16.5% compared to the same period in 2024 (75,000 in 2024). The number of visitors to tourist areas, attractions, entertainment venues, and service establishments is estimated at around 2,100,000, an increase of 16.7% compared to the same period in 2024 (1,800,000 in 2024).

Suoi Tien Park attracted a large number of visitors from Ho Chi Minh City, Dong Nai, and Binh Duong on the third day of Tet (Lunar New Year).

PHOTO: DIEU MI

The number of guests staying at accommodation establishments is estimated at approximately 150,000, an 11% increase compared to the same period in 2024 (135,000 in 2024). Occupancy rates are estimated at approximately 65%, a 44.4% increase compared to the same period in 2024 (45% in 2024).

According to preliminary reports from travel businesses, preparations to serve tourists began in the last months of 2024. Businesses have launched many new tourism products with competitive prices and various preferential policies.

The weather during the Lunar New Year holiday is favorable for outdoor activities.

PHOTO: DIEU MI

To attract tourists during the Lunar New Year holiday, 3-5 star hotels in the area organize traditional New Year celebrations and offer discounts on some services. Shopping centers and restaurants also organize many folk New Year festival activities with discounts and promotions of 15-20% to help city residents and tourists celebrate the holiday.

Experience the Nguyen Hue flower street during Tet 2025 (Year of the Snake), and admire the 'queen' of Southern Vietnam snakes wearing checkered scarves.

Both domestic and international tours are booming.

According to travel agencies, the 9-day Tet holiday allows tourists to comfortably choose tours ranging from short to long, traveling by car via highways, train, or plane to destinations such as Vung Tau, Phan Thiet, Nha Trang, Da Lat, Can Tho , and Da Nang.

Vietnamese tourists departing for spring trips receive lucky money envelopes at Vietravel.

PHOTO: VT

According to a representative from Vietravel Tourism Company, the company has implemented a series of promotional programs since the beginning of the season, such as: discounts on tours for early bookings, special offers for groups of friends, and eco-friendly travel gifts… Therefore, from the very first morning of the Lunar New Year holiday, numerous Vietravel tour groups enthusiastically set off for their spring trips.

"For domestic tours, destinations such as Da Nang, Hoi An, Phu Quoc, Da Lat, and Sa Pa continue to be popular choices for many tourists. For international tours, Southeast Asia, Japan, and South Korea remain popular choices for many Vietnamese families. In addition, pilgrimage and prayer tours at the beginning of the year also receive great interest from overseas Vietnamese returning home for Tet," a representative from Vietravel informed.