Flamingo – 27 years of persistently cultivating green philosophy to reap sweet fruits

Originating from the desire to create world-class green buildings and a luxurious lifestyle in the midst of nature, Flamingo has affirmed its 27-year mark through a series of unique, quality products. When mentioning Flamingo, people immediately think of impressive and emotional green lands, which are also values that contribute to elevating the resort experience to a new level.

GREEN is one of the first outstanding elements at Flamingo resorts. Receiving many prestigious awards and regularly being in the Top of the most beautiful resorts in the world , Flamingo resorts are a blend of the wild beauty of nature with the talented design of humans. From Flamingo Dai Lai Resort to Flamingo Cat Ba, the lands with Flamingo footprints are all green resorts, and where humans are the main subject in the vast nature.

Built in areas with great tourism potential, Flamingo projects enjoy the entire fresh living space and beautiful nature.

It is inherently difficult to find a peaceful space amidst the hustle and bustle of urban life, but just by traveling not too far from the center of Hanoi, customers can find that priceless thing in the Flamingo space - natural green lands, with sunshine, wind, full of roses, love and aesthetic artistic breath. Besides the natural element, the word GREEN in Flamingo's value is also explained from the perspective of strict world standards. That is the sustainability of design, environmentally friendly materials, respect for nature, minimizing energy consumption, cutting waste and contributing to protecting human life both now and in the future. In other words, Flamingo defines green in its projects from both external and internal factors.

In fact, green architecture or more broadly, green lifestyle is becoming a familiar trend all over the world. However, according to statistics from IFC - a member of the World Bank Group - by the end of 2022, the total number of certified green buildings in Vietnam has only stopped at over 200 - a rather modest number compared to other countries in the region. Flamingo, with its pioneering spirit in building green buildings for Vietnamese people, strives to become a brand that is mentioned with international pride.

That effort does not stop at protecting the environment, beautifying nature but also in the pioneering spirit accompanying energy saving programs, responding to global climate change. Dozens of prestigious awards for green buildings, green architecture, 10 EDGE certificates from the International Finance Corporation IFC, including 6 awards for the architectural masterpiece Forest In The Sky at Flamingo Dai Lai.

II. Flamingo's green philosophy after 27 years of cultivation: From a brand to an icon

Choosing a different and thorny path, Flamingo associated its name with the green architecture school and sustainable green lifestyle. A typical example is the Forest in the Sky architecture school - a symbol created by Flamingo with all its love and passion. From idea, design to implementation was a long and difficult process, when the investor spent nearly 10 years researching and testing this technology at Flamingo Dai Lai Resort. The investor covered his high-rise villas with tens of thousands of green trees, like a modern-day Babylon hanging garden.

Not only trees, Forest In The Sky building also focuses on the most modern green construction technologies in the world: Automatic sensor system, "fresh" ventilation - using clean natural air of Dai Lai mountains and forests for corridors, elevator halls and public spaces... The entire building is supplied with hot water centrally by solar energy systems, with a capacity to meet 50% of the building's hot water needs.

In addition, the building also uses an energy-saving heat pump system. Heat pumps are very safe and save 3/4 of electricity consumption due to the equipment efficiency reaching up to 400%.

In each living space, Flamingo uses LED lights and energy-saving and water-saving household appliances, VRV energy-saving air conditioning system, automatic light sensor system...

To maintain the life of the vast grass and trees there with a death rate of almost 0%, they are cared for in a closed cycle from seedlings, growing media, pest control to regular, periodic, careful care without increasing the project's cost excessively.

Accordingly, the tree species here are mainly native varieties, suitable for the local soil, climate and humidity. Recently, the Group has applied a number of technical measures to supplement a large number of trees and flowers from other regions such as primrose, jade, buckwheat, chrysanthemum, butterfly chrysanthemum, rhododendron, laurel and even precious trees such as cycads.

To prevent pests and insects, instead of spraying chemicals or growth stimulants, engineers focus on creating a completely natural living environment. They plant bananas and fruit trees with seeds to attract birds and squirrels to kill pests; create quiet lakes to attract cormorants and other animals to kill snakes and centipedes.

With such an approach, Flamingo projects have created a close but very special green ecosystem. Visitors and guests are surprised to see many ancient trees such as cycads, star fruit trees, Indian laurel trees... tens of meters high located right above the bedroom; and below is a bed with air conditioning, sparkling lights without feeling insecure because of insects, leaks, or cracks.

Throughout Flamingo's 27-year journey, this green philosophy has always been the core value guiding all strategies, plans and products. From a real estate investor and developer, Flamingo Group has elevated its brand to become a distinct and unique symbol in the market. The values that Flamingo creates are certified through more than 300 prestigious domestic and international awards.

Flamingo Dai Lai's famous Forest in the Sky building

III. Big win at ASEAN tourism tournament 2022 thanks to GREEN, opening a new chapter for international MICE organization

At the 2022 Asean Tourism Awards ceremony, the award for “Best Asean Mice Venue” went to Flamingo Dai Lai Resort and “Best Conference Room” went to Flamingo Cat Ba resort complex.

Within the framework of the ASEAN Tourism Forum (ATF) 2022, this is an award to recognize and honor outstanding tourism products and services in Southeast Asia. The award is held annually and is highly appreciated in the tourism sector, providing an opportunity for units to promote local brands and business brands; at the same time affirming professional quality, environmental friendliness and bringing benefits to the community.

The awards include 4 categories: ASEAN Green Hotel Award; ASEAN Clean Tourist City Award; ASEAN MICE Venue Award (Conference Room Category, Exhibition Facility Category); ASEAN Sustainable Tourism Awards (Award Category for Rural Sustainable Tourism Products, Award Category for Urban Sustainable Tourism Products).

Overcoming many competitors and the strict evaluation of the organizing committee, Flamingo Group has successfully achieved the "double" of ASEAN MICE Awards, affirming its classy 5-star service quality and extending its collection of more than 300 prestigious awards.

Why are Flamingo projects the top choice for resorts and conferences?

Located on Cat Co 1 and 2 beaches, Flamingo Cat Ba resort complex has its back against the mountain and its front facing Lan Ha Bay, possessing a full view of the world's most beautiful bay. With its unique Forest in the Sky architectural style, Flamingo has bravely brought the legend of the "Forest in the Sky" in Dai Lai down to the blue sea of Hai Phong.

Flamingo Cat Ba is beautiful next to Lan Ha Bay

In particular, in addition to the high-rise villas with high-class service and entertainment complexes, this 5-star resort also owns a system of large-scale banquet and conference rooms, meeting all the diverse requirements of conferences, seminars and high-class events. The combination of professional service systems, unique green architecture, flexible space and open natural landscapes... is the advantage that helps Flamingo Cat Ba become the top choice for domestic and international events.

In addition to the “Best Conference Room” category for Flamingo Cat Ba, Flamingo Dai Lai Resort also won the “Best Asean Mice Venue” category.

Located in the middle of the majestic mountains and lakes, Flamingo Dai Lai Resort next to Hanoi, is 1.23 million square meters wide, with beautiful landscapes, fresh and cool climate, rich terrain and ecosystem, special landscape planning, synchronous infrastructure and 5-star services. Thanks to that, Flamingo Dai Lai Resort is extremely suitable for MICE resort conferences.

According to experts, tourism not only meets the needs of sightseeing, exploring local culture or cuisine but also plays a role in internal connection, finding partners, and developing business. That is also the reason why MICE tourism has become a potential market.

If in the past, this type of tourism was simply limited to experiences of meetings, team-building...; currently, MICE tourism is booming with the trend of meetings accompanied by the enjoyment of health care and entertainment services. In the context of domestic tourism stimulating demand to welcome the new year, the "all-in-one" form has become a lever to attract customers for high-end resorts.

Flamingo dominates 2 major MICE trends in the post-Covid-19 period

As a form of tourism that combines many elements such as relaxation, sightseeing and organizing conferences, seminars, galas, exhibitions, MICE tourism is always bustling in the third and fourth quarters of each year, when businesses speed up to achieve their business plans.

So what is the reason that makes resort meetings promise to develop strongly in the post-Covid period? For a long time, businesses have had to work through online meetings and remote working. This reality leads to the need to meet, exchange, and promote business investment becoming urgent and flourishing. Therefore, the post-social distancing period is a favorable time for businesses to promote products and brands through MICE tourism.

There are two main trends in resort meetings in the post-Covid-19 period. The first trend is to choose safe and isolated destinations near the inner city, not too far from the city center. Flamingo Dai Lai even exceeds expectations with a series of sophisticated services suitable for conferences and VIP receptions such as live music shows, art exhibitions, high-class Vietnamese restaurants, Sky Bar...

The remaining trend is beach tourism, with the number of visitors increasing significantly in recent years and always accounting for about 70% of the total number of tourists in the country. This form is suitable for organizing conferences combined with teambuilding activities. Customers are often companies, technology/entertainment corporations with many young people.

Flamingo has strengths in both of the above trends. Along with the support services for organizing seminars and events at Flamingo are exclusive incentives for group guests booking MICE packages such as free entertainment services, kayaking, playing at the virtual reality park, experiencing Korean Jjimjilbang sauna services or Ruriko Onsen mineral baths for the first time in Cat Ba.

“Through its products, Flamingo wishes to spread a sustainable green lifestyle to the community. Not only creating a new living space, Flamingo's ambition is to convey the values of love, art, architecture, and style, so that the experience or ownership of each product we provide becomes a mark in the heart of each customer. ”

Source: https://bds.flamingogroup.vn/blog/tin-tuc/flamingo-27-nam-kien-tri-vun-dap-triet-ly-xanh-de-nhan-trai-ngot-lanh/