Karina (aespa) was surpassed by Jang Won Young (IVE)

The Korean Business Research Institute has just announced the August brand reputation rankings for Kpop girl group members.

The rankings were determined through an analysis of the consumer participation, media coverage, communication, and community awareness indexes of 675 girl group members, using big data collected from July 18 to August 18, 2024.

IVE's Jang Won Young rose to the top of this month's list with a brand reputation index of 5,671,379. High-ranking phrases in Won Young's keyword analysis included "Wonyoung turn," "Wonyoung-esque accident," and "Lucky Vicky."

The highest-ranking related terms included “cute,” “optimistic,” and “popular.” Jang Won Young’s positivity-negativity analysis also showed a 91.07% positive reaction score.

Jang Won Young is the hottest Kpop female idol in August. Photo: Naver

Meanwhile, aespa's Karina dropped to 2nd place in August, but her score wasn't too far off from 1st place, with a total score of 5,473,424.

cignature's Jeewon surprisingly jumped 3 spots to 3rd place this month, with a reputation index of 3,730,451 points, marking a 25.28% increase from July.

IVE's An Yujin ranked 4th with a brand reputation index of 3,714,334 points, up 12.32% from the previous month.

Finally, aespa's Winter entered the Top 5 with a brand reputation index of 3,655,531 points, up 41.94% since July.

Top 30 hottest Kpop female idols of August:

1. Jang Won Young - IVE

2. Karina - aespa

3. Jeewon - cignature

4. An Yu Jin - IVE

5. Winter - aespa

6. Taeyeon - SNSD

7. Jeong Eun Ji - Apink

8. Natty - Kiss Of Life

9. Jennie - Blackpink