Microsoft Copilot struggles, customers switch to Gemini.
Microsoft faces challenges in commercializing Copilot as many customers switch to Google Gemini, creating increasingly fierce competition.
Báo Khoa học và Đời sống•27/11/2025
At the Ignite conference in San Francisco, many IT customers expressed skepticism about Copilot. Despite CEO Satya Nadella's claim of over 150 million users, the actual benefits remain debatable.
At a price of $30 per person per month, many businesses believe Copilot does not offer the value it deserves.
Some large companies have even migrated their entire email systems to Google to use Gemini.
Microsoft had to cut prices by 50% for some customers and launch a new plan at $21 per month. However, Copilot still has an advantage as over 90% of Fortune 500 companies are using it.
Corporations like Land O'Lakes and Pearson have deployed Copilot to tens of thousands of employees. Intense competition is forcing Microsoft to change its sales approach and demonstrate the value of AI.
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