The program "Vietnam Agricultural Product Pride Week" from August 28 to September 5 is an activity in a series of events responding to the Exhibition of National Achievements on the occasion of the 80th National Day.
At the Pride of Vietnamese Agricultural Products Week, the highlight is a series of 8 thematic livestream sessions taking place directly at the Exhibition space, focusing on introducing typical Vietnamese agricultural product groups such as rice, tea and coffee, fruits, OCOP products, handicraft products and products celebrating the 80th anniversary of National Day.
Livestream sessions combine sales activities and manual technical demonstrations performed by artisans and farmers, providing consumers with a shopping experience that is both entertaining and rich in cultural and educational values.
The program has the participation of many prominent content creators. As a result, TikTok Shop said that in August 2025, through 200 livestream sessions of "Patriot Collection", nearly 50,000 orders of red-starred fashion and accessories were sold; 50 livestream sessions of "Four Seasons Sweet Fruit" sold nearly 10,000 orders of specialty fruits after 72 hours.
Along with that, 60 "OCOP market" sessions and traditional craft livestreams created more than 12,500 orders in 72 hours and 45 livestream sessions proudly promoting national brands with more than 4,000 orders from 1,400 products of 56 Vietnamese national brands.
Source: https://quangngaitv.vn/san-pham-yeu-nuoc-dat-hang-tren-livestream-ban-ra-50-ngan-don-hang-6506673.html
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