ScaleUP was founded in 2023 by a team of people with many years of experience in the large-scale retail and e-commerce industry in Vietnam - a pioneer in providing Growth-as-a Service solutions in the Vietnamese market.
ScaleUP just received investment from Nextrans fund
Specifically, while many e-commerce sales solutions only provide a platform, businesses must train staff to operate, ScaleUp's solution provides a complete package. Businesses can use it almost immediately.
ScaleUp's target customers are businesses and retail brands in the fields of fashion , fast-moving consumer goods, cosmetics, etc. to help them exploit the full potential of multi-channel sales. The company focuses on the efficiency (profitability) and sustainability of multi-channel sales for customer businesses.
Mr. Nguyen Quoc Tuan, founder of ScaleUP, said that most Vietnamese entrepreneurs are very good at developing products, building brands and developing sales on traditional channels (usually offline), but when online development requires investment in technology, people, and more complex operations... businesses are often confused and caught up in ineffective growth methods such as investing too much in advertising, not being able to evaluate the effectiveness of cooperation with many e-commerce platforms.
"Developing multi-channel sales for businesses is definitely a must, but doing it effectively and sustainably is what our solution is aiming for," said Mr. Tuan.
It is known that before founding ScaleUP, Mr. Tuan had more than 10 years of executive roles in popular multi-channel fashion retail organizations in Vietnam such as Juno and Hoang Phuc International.
Nextrans is a Korean investment fund founded in 2004 specializing in investing in seed-stage startups in three markets: the US, Korea and Vietnam. Entering Vietnam in 2015, the fund has invested in startups such as Base.vn, Cooky.vn Vuihoc, Azota...
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