Vietcombank has the highest brand value in Vietnam.

Vietcombank (Vietnam Foreign Trade Commercial Bank) has the largest brand value in Vietnam, reaching US$891.4 million, according to the list of the top 25 listed brands in 2024 recently published by Forbes Vietnam magazine.

The list of 25 leading listed brands in 2024, compiled by Forbes Vietnam, includes representatives from 12 different industries. The banking sector dominates with 7 representatives, accounting for 28% of the total. According to Forbes Vietnam, these are "large, state-owned banks strong due to their scale, long history of development, and wide coverage, reflecting the sustainable development of the banking industry despite economic fluctuations in recent years." With a brand value of US$891.4 million, Vietcombank not only ranks number one in the financial sector but also leads the entire market.

Vietcombank had the highest brand value in Vietnam in 2024, reaching $891.4 million - Source: Forbes Vietnam

Forbes Vietnam's calculation method follows the general principle that a company's profit is generated from both tangible and intangible assets. Therefore, a company's brand contributes to profit, and this contribution helps determine the company's brand value. The total brand value of the 25 companies on the 2024 list amounts to nearly $5.2 billion, with total pre-tax profits exceeding VND 185 trillion (equivalent to $7.3 billion) in 2023.

Previously, according to the Vietnam 100 Report 2024 published by Brand Finance, Vietcombank was the bank with the highest brand value in Vietnam, ranking 4th out of 100 brands nationwide. Vietcombank maintained its position as the top bank in terms of brand value for two consecutive years, according to Brand Finance, a leading global brand valuation organization. This year, Vietcombank's brand value was estimated at US$2.04 billion, a 7% increase compared to the previous year.

Over more than 60 years of construction and development, Vietcombank has gradually affirmed and firmly consolidated its position as a pioneering bank, constantly innovating in all aspects of its operations, leading the banking system in quality and operational efficiency. By the end of 2023, Vietcombank's total assets reached VND 1.8 trillion, and pre-tax profit exceeded USD 1.5 billion.

The bank has also been awarded the title of "Best Bank in Vietnam" by prestigious domestic and international organizations for many consecutive years; and has been rated highest among commercial banks in Vietnam by three of the world's most reputable international credit rating agencies (S&P, Fitch Ratings, Moody's). In addition, Vietcombank has been honored by HR Asia Magazine in all categories of the "Best Workplace in Asia" award.

Besides its outstanding business results, Vietcombank is also known for its image as a green bank that develops sustainably for the community, through a series of social welfare programs. Over the past 5 years, Vietcombank has spent more than 2,408 billion VND on activities related to education, healthcare, building charitable houses, and solidarity housing...

With the achievements it has made over more than 60 years of establishment and development, Vietcombank is consolidating a solid foundation to continue developing and making even stronger breakthroughs in the future, contributing to realizing the orientation to 2030 of maintaining its position as the No. 1 bank in Vietnam, ranking among the 200 largest financial and banking groups in the world, the 700 largest listed companies globally, and making a significant contribution to the sustainable development of Vietnam.

Source: https://baochinhphu.vn/vietcombank-co-gia-tri-thuong-hieu-lon-nhat-viet-nam-102241227104907773.htm