Casper Vietnam rises to the top 2 in air conditioner market share.

Amidst significant market share declines among international air conditioner brands, Casper Vietnam's market share in March reached 18.8%, nearly 3% higher than February (16%) and far surpassing the brand in third place – previously ranked second (17.2%).

Casper Vietnam's market share has seen impressive growth.

In addition, year-to-date, Casper Vietnam's market share has increased by 4.3% (16.6%) compared to the same period last year (12.3%).

Of that, the largest increase came from the energy-saving Inverter air conditioner line, which rose by 4%, reaching over 55%. Since the beginning of the year, Casper Vietnam has experienced impressive growth in several key markets compared to the same period last year. Particularly in areas with harsh weather and intense heat, such as the North Central region, Casper Vietnam has achieved strong growth and consistently maintained its number one position.

Ms. Nguyen Thi Viet Nga, Marketing Director of Casper Vietnam, stated that despite a general market downturn, Casper Vietnam's air conditioner market share has continued to grow significantly. This growth is a positive sign from consumers' increasing trust in Casper products, a factor that the company always prioritizes. Quality and service are continuously emphasized, and recently, with the extension of the Inverter compressor warranty to 12 years, the longest on the market, Casper further demonstrates its strong commitment to the Vietnamese market.

Source link: https://thanhnien.vn/casper-viet-nam-len-top-2-thi-phan-may-dieu-hoa-185230424225055105.htm