Opportunity for Vietnamese goods to penetrate deeply into the Chilean market

Promoting agricultural and aquatic product exports

From September 30 to October 2, 2025, the Vietnam Trade Office in Chile attended the Espacio Food & Service 2025 Fair to display Vietnamese agricultural and food products at the Espacio Riesco Exhibition Center, Santiago, Chile - the most important food industry fair in Chile and the Latin American region, attracting thousands of Chilean and international businesses.

Assessing the potential of Vietnamese goods, Head of the Trade Office - Trade Counselor of Vietnam in Chile - Ms. Ngo Thu Huong said that Vietnam is currently one of the leading countries in the world in producing and exporting agricultural, aquatic and food products, thanks to the advantages of tropical climate, fertile land, long coastline and modern, sustainable production system.

Nearly 50 Vietnamese enterprises participated in the fair (Photo: Vietnam Trade Office in Chile)

Vietnamese agricultural and food products are present in most countries and territories, meeting the strictest standards of markets such as the US, EU, Japan and Latin America.

Many products have achieved international certifications such as HACCP, ISO, GlobalG.AP, Organic. In particular, some of the world's leading export items are: cashew nuts, pepper, rice, coffee, catfish, cinnamon, star anise, shrimp, fruit juice...

To expand trade opportunities for Vietnamese goods, Ms. Ngo Thu Huong said that at the Espacio Food & Service 2025 Fair, the Vietnam Trade Office in Chile introduced hundreds of potential product samples of nearly 50 Vietnamese enterprises producing agricultural products, seafood, food, beverages and kitchenware.

Specifically, agricultural and aquatic products include: Rice, Robusta & Arabica coffee (instant, roasted, tablets), tea, cashew nuts, pepper, cocoa, macadamia from brands such as: Trung Nguyen Legend, Vinacafe, Meet More, Banme Gold (Rexsun), Hiep Loi Nha Trang (Q café), An Thai, Trung Dung, Mirabi (Shin Caphe), Pull's Coffee, FNB (Happi coffee, Elys coffee), Canh Dong Vang (Xim coffee), Chau Son, Matthew, Bien Duc, Viot Minh Trang, Hoai Anh macadamia, Truong Son cocoa, Phong Giang tea, Nam Mekong, Silvera, AQUATEX Ben Tre ...

Many Vietnamese products attract customers' attention (Photo: Vietnam Trade Office in Chile)

Processed foods include: instant noodles, rice products, spices, processed foods from tropical agricultural products such as fruits, dried vegetables, cakes, candies... from reputable domestic manufacturers such as: Vifon, DH Foods, Hanfimex, Danny Green, Bienco, VIETFOODS, Sunrise Ins, NFC, Uma Foods, DATO, Mekong Herbals, MISS VIET SPICE, Darlac Farms, Sao Mai, My Phuong...

Beverages: fruit juices, soft drinks, coconut water from suppliers such as Huong Sen, Danny Green, Lasuco, Cocoxim, Vinut.

According to Ms. Ngo Thu Huong, on the first day of attending the fair, the trade office welcomed hundreds of visitors and businesses to visit and taste some products such as coffee, dried fruits, soft drinks, etc. Vietnamese products are highly appreciated by many Chilean partners and customers for their quality, unique flavor and product diversity, and they want to connect and become partners of Vietnam.

Opportunities for extensive cooperation with Chile

Sharing more about the opportunities for Vietnamese goods to penetrate the Chilean market, Ms. Ngo Thu Huong said that although many Vietnamese agricultural, aquatic and food products are holding a leading position in the world market, in Chile, the market share of these Vietnamese products is still very modest.

Representatives of Vietnamese businesses participating in the fair (Photo: Vietnam Trade Office in Chile)

"Therefore, through this fair, the Vietnam Trade Office wishes to widely introduce to the Chilean business community and consumers quality and reputable products from Vietnam, thereby expanding the presence of Vietnamese goods in this potential market through the bridge of Chilean businesses attending the fair, thereby promoting the export of Vietnamese goods to Chile in particular and the Latin American region in general" - Ms. Ngo Thu Huong emphasized.

Within the framework of the event, the Vietnam Trade Office in Chile introduced the Vietnamese market, promoted the Vietnam International Sourcing event organized annually by the Ministry of Industry and Trade , and invited Chilean businesses to come to Vietnam to find direct sources of supply.

Ambassador Extraordinary and Plenipotentiary Nguyen Viet Cuong of the Vietnamese Embassy in Chile visited the Vietnamese booth.

(Photo: Vietnam Trade Office in Chile)

At the same time, the Trade Office emphasized the advantages of importing goods from Vietnam: Enjoying tax-free tariff incentives from FTAs such as VCFTA, CPTPP; Abundant supply, diverse products, high quality, modern processing technology; Developed logistics and seaport systems, convenient global connections; Open-door policy, deep international integration with 17 FTAs in effect.

The presence at Espacio Food & Service 2025 is a testament to Vietnam's determination to promote bilateral trade between Vietnam and Chile, opening up opportunities for Vietnamese goods to penetrate more strongly into the Latin American region - a potential market with growing consumption for agricultural products, seafood and high-quality food.

Tags: trade promotion, chile market, trade opportunities, Espacio Food &amp;amp; Service 2025 fair

Source: https://moit.gov.vn/tin-tuc/xuc-tien-thuong-mai/co-hoi-de-hang-hoa-viet-tiep-can-sau-vao-thi-truong-chile.html