Dai-ichi Life Vietnam: 18 years of keeping the trust of more than 5 million customers

(Dan Tri) - After 18 years of continuous efforts, Dai-ichi Life Vietnam has reached the milestone of more than 5 million customers. This achievement is the result of the trust and love of customers, and is also the motivation for Dai-ichi Life Vietnam to continue its mission in Vietnam.

Overcoming challenges, building trust with more than 5 million customers

In the context of the challenging life insurance market, Dai-ichi Life Vietnam reaching the milestone of more than 5 million customers is an encouraging bright spot. This achievement not only shows the internal strength but also affirms the complete trust that customers have placed in Dai-ichi Life - a life insurance brand from Japan.

At the event “Dai-ichi Life Vietnam proudly surpasses the milestone of serving 5 million customers” held in Hanoi on May 24, Mr. Le Tuan Anh, Deputy General Director of Expanded Distribution Channel, shared: “To have the position and stature as today, each customer accompanying Dai-ichi Life Vietnam is a great trust that we are honored to receive and serve with all our hearts, especially in the current challenging period, this becomes more meaningful than ever”.

Representative of Dai-ichi Life Vietnam Board of Directors presented a gift of gratitude to Ms. Tran Thi Men, the 5 millionth customer of Dai-ichi Life Vietnam.

This is also the event that kicks off the gratitude program "More than 5 million customers, full of trust" from May 24 to December 31, deployed by Dai-ichi Life Vietnam nationwide, including a series of customer gratitude seminars, community support activities across 4 areas:education , health, environment and social charity.

Since entering the Vietnamese market in 2007, Dai-ichi Life Vietnam has achieved remarkable achievements: insurance premium revenue increased 52 times, the number of customers increased 15 times, total investment capital increased 53 times and total assets increased 105 times. The company has built a solid foundation, holding the Top 3 position in the market with a business network of nearly 300 offices, "covering" all 63 provinces and cities nationwide, through a team of nearly 2,000 employees and 100,000 professional insurance agents.

Putting customers at the heart of every innovation

According to the company representative, the milestone of more than 5 million customers is not only a source of pride but also a driving force for Dai-ichi Life Vietnam to continue its mission of accompanying and protecting lives and building a sustainable future for millions of customers and families in Vietnam.

The business philosophy of “Customer First” is the guiding principle for Dai-ichi Life Vietnam to continue its sustainable growth strategy, constantly improve technology, invest in digital ecosystems and enhance product and service quality to bring outstanding values ​​to customers, partners and the community.

On June 6, Dai-ichi Life Vietnam introduced to the market a new generation of financial protection and accumulation solutions, including the main product of Joint Linked Insurance for Peace of Mind and Prosperity, along with three additional products: 24/7 Post-Accident Care and Treatment Insurance, 24/7 Critical Illness Care and Treatment Insurance, and Premium Maintenance Support Insurance.

This is a set of financial solutions pioneered by Dai-ichi Life Vietnam with outstanding improvements in benefits and flexibility, meeting different financial protection needs, affirming its commitment to long-term companionship with customers and their families.

For a beautiful life for Vietnamese people

Dai-ichi Life Vietnam has implemented many meaningful programs and initiatives to support the community during its 18 years of operation in Vietnam.

In order to express deep gratitude to more than 5 million customers and their families, at the event "Dai-ichi Life Vietnam proudly surpasses the milestone of serving 5 million customers", Dai-ichi Life Vietnam announced a contribution of more than 5 billion VND to implement community support activities, through the Dai-ichi Life Online Walking/Running Program for the Community - Road of Love 2025.

Dai-ichi Life Vietnam will continue to implement community support activities to bring a better life to the Vietnamese people.

“The milestone of more than 5 million customers is an affirmation of Dai-ichi Life Vietnam's journey of building solid trust. We are committed to continuing to be a "long-term" companion with the Vietnamese people, to ensure a peaceful life and a secure, bright future for each person and each family,” said a company representative.

Source: https://dantri.com.vn/kinh-doanh/dai-ichi-life-viet-nam-18-nam-giu-tron-niem-tin-cua-hon-5-trieu-khach-hang-20250606123440895.htm