
Pop band Analog Society - Photo: @analogsocietyband
On the Instagram account @analogsocietyband, the band Analog Society surprised viewers when they mixed the melody Dreams (Fleetwood Mac) with Somebody that I used to know (Gotye) in the same clip.
These minutes-long videos are a testament to the group's signature style: no auto-une, no digital editing, just raw music and real emotion, each clip garnering hundreds of thousands of views.
Analog Society breathes new life into old songs
Founded in London, Analog Society consists of five main members. Pablo plays drums and vocals, Xoel plays guitar and vocals. The main vocalist of the group is Ramona, who is also the "only woman" of the group.

Xoel member - Photo: Analog Society

Ramona, the "only girl" of the group - Photo: Analog Society
Member Robbie takes on the role of playing keyboard instruments such as electronic keyboard, organ, electric piano... And finally Euan, the group's bass guitarist.
This group is made up of young artists pursuing classic pop and soul. They choose to experiment with old things, combining two classic and modern songs in the same performance.
Two songs Dreams and Somebody that I used to know together - Video: @analogsocietyband
The formula sounds simple but the execution is full of improvisation: bass guitar, drums, keyboards and live vocals to keep the breath of classical music.
The members take turns singing lead vocals, harmony, and playing instruments (bass guitar, drums, keyboard), depending on the mashup or performance.

On Spotify, the group has released singles such as Be your lover (Live at Fish Factory), Feeling lonely (Live at SSL Studios) and Feeling lonely (Radio Edit)
Instagram account @analogsocietyband is flooded with clips with the hashtags #mashup #mashupsong #coversong.
This is where they blend seemingly unrelated tunes like Another one bites the dust (Queen) and Come together (The Beatles), or Sweet Caroline (Neil Diamond) with Can't take my eyes off you (Frankie Valli).
These clips also show that the group knows how to tell stories through music, the past and present meet in every note.
Laughing Squid describes them as a band that "creates clever mashups of two songs that sound similar, either because they're in the same key, have the same chords, or simply sound good together."
It is this perfect combination that makes their music both evocative and fresh, captivating audiences of many generations.
Simple, genuine music makes style
Name Analog Society not only a group name but also an artistic statement.
"Analog" is the opposite of "digital": if digital sound is made up of binary numbers 0 and 1, then analog sound is more natural, warm, soulful and emotional physical vibrations.

The group often performs in small spaces, bringing a close, rustic musical experience - Photo: HotVox

Analog Society performing in France in the summer of 2025, one of their live shows in a series of summer events and festivals - Photo: Analog Society
The group's name is not only a brand but also a philosophy: they choose to keep the sounds raw, real breath and natural rhythms, minimizing digital processing.
This is the big difference between them and today's cover or remix artists, who often use software to create the perfect sound.
The group's music is influenced by motown, funk and classic pop, reminiscent of the melodies that defined the 60s and 70s, but skillfully combined with modern pop inspiration.
Listeners feel like they are turning over an old vinyl record that is still full of life, close to today's pace of life.
The group often films clips at home, with warm yellow light tones and a familiar background creating a natural, authentic feeling. Viewers can feel the simplicity in the mashups.
Bringing classical music back
The band phenomenon reflects a broader trend: the revival of classical music in the digital world . Young people, raised on digital music and TikTok, find comfort in analog sounds (natural and real), warm and soulful.
The blend of old and new, nostalgia and creativity, has helped the group reach audiences ranging from Beatles fans to young people just getting to know Fleetwood Mac. via social networks.
These live versions show solid performing skills and a retro pop-soul style.
Additionally, Analog Society also owns a Patreon page, where they share exclusive mashups, demos, and songs in production, showing a professional and committed approach to the fan community.
Source: https://tuoitre.vn/dieu-gi-xay-ra-khi-hoa-hai-ban-nhac-lam-mot-20251012174313164.htm
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