Mai Vang Award - Song and MV category nomination: They still ...

Spreading lasting values, touching the hearts of listeners, the success of many young artists shows that they are very serious about their music.

One of the most memorable Vietnamese MVs of 2025 is "Bac Bling" by singer Hoa Minzy. Reaching 200 million views on YouTube after only 81 days, this MV is the Vietnamese music product that has attracted the most viewers/listeners in the past 5 years.

Combining traditional and modern

"Bac Bling" was released on March 1, quickly gaining attention with its vibrant melody, combining folk and modern music. This MV not only praises the beauty of Bac Ninh homeland but also honors traditional values, combined with youthful elements to be closer to young audiences.

"Bac Bling" has spread so much that in a dialogue with Vietnamese youth on the afternoon of March 24, Prime Minister Pham Minh Chinh mentioned this MV. According to the Prime Minister, "Bac Bling" has contributed to renewing traditional Vietnamese culture, while also creating motivation and inspiration. Meanwhile, Singaporean Prime Minister Lawrence Wong's TikTok channel posted a video with the remixed version of "Bac Bling" in the background.

Recently, on the afternoon of October 7, singer Hoa Minzy was awarded a certificate of merit by the General Department of Politics of the Vietnam People's Army for her contributions to the film "Red Rain". In addition to taking on a role, she also performed the film's theme song - "Pain in the Middle of Peace" by musician Nguyen Van Chung.

Hoa Minzy also self-produced the MV "The Pain of Peace" at a cost of more than 2 billion VND. With more than 26 million views on YouTube in a short time, this MV helped to shape her as one of the rare artists who persistently pursue music about her homeland, instead of following market trends.

Spreading lasting values, touching the hearts of listeners, the success of Hoa Minzy and many young artists shows that they are very serious about their music in the midst of a chaotic and fluctuating entertainment market.

Recently, Duc Phuc won the highest prize at the Intervision Song Contest 2025 in Moscow - Russia with the song "Phu Dong Thien Vuong" by musician Ho Hoai Anh - a composition inspired by the poem "Tre Viet Nam" by poet Nguyen Duy. With a unique arrangement, combining folk music with modern rap, the song carries a message of hidden strength, resilience and national pride.

"Phu Dong Thien Vuong" performed by Duc Phuc left a strong impression on the audience and his victory was completely convincing. In addition, the stage was carefully set up, the performance costumes were invested appropriately... also contributing to honoring traditional Vietnamese culture and creating closeness with international audiences.

Duc Phuc revealed that he chose "Phu Dong Thien Vuong" to compete at the Intervision Song Contest 2025 because he wanted to bring a song imbued with national identity. The character of Thanh Giong is one of the symbols of patriotism, youthful strength and resilience of the Vietnamese people. From there, he and his team thought of combining folk elements and modern music, creating a performance that is both close to the Vietnamese people and accessible to international audiences.

"I want to convey a message about the strength of belief, solidarity and aspiration of our nation through the story of Saint Giong - Phu Dong Thien Vuong and the image of Vietnamese bamboo" - Duc Phuc expressed.

Duc Phuc's success with "Phu Dong Thien Vuong" at the Intervision Song Contest 2025 shows that Vietnamese music and Vietnamese artists can absolutely make their mark on the international stage. It is also a strong source of inspiration for young talents on the journey to promote Vietnamese culture and arts to friends around the world.

Singer Hoa Minzy in the MV "Bac Bling"

Rich in Vietnamese identity

In 2025, Phuong My Chi left her mark at Sing! Asia 2025 with songs imbued with Vietnamese cultural identity, especially "Buon Trang".

Combining hát bội - a traditional art form in the Central region and modern music, recreating the image of the martial arts land of Quy Nhon - Binh Dinh, the place associated with the name of poet Han Mac Tu, "Buôn Trăng" through the performance of Phuong My Chi is extremely impressive.

Singer Jun Pham also returned to the music scene this year with "Son Thuy Khuc" - a product that bears his personal mark. Inspired by the legend of Son Tinh - Thuy Tinh, he skillfully combined poetic lyrics with a soulful melody and images imbued with Vietnamese identity, combining music and folk literature.

Unlike many people, Jun Pham finds the character Thuy Tinh interesting, which he believes "contains pain and a desire for love". That sympathy became the inspiration for him to compose "Son Thuy Khuc", with Thuy Tinh as a lovesick young man. "Son Thuy Khuc" brings a unique musical color, combining the vibrant, cheerful melody of electronic music with traditional music sounds.

Meanwhile, "Heart of Heritage" by singer Ha Anh Tuan is a meaningful music project. This product was made with the desire to contribute to preserving heritage and honoring the beauty of Ninh Binh land.

By 2025, the Trang An scenic complex in Ninh Binh has been recognized by UNESCO as a world cultural and natural heritage for 11 years. "Heritage Heart" not only promotes the beauty of Ninh Binh in particular and Vietnam in general, but also vividly recreates many traditional cultural features such as folk games, Xam singing...

The above songs and MVs are outstanding music products in 2025. If those products are nominated in the categories of Most Favorite Song and Most Favorite MV at the Golden Apricot Awards this year, it will not be surprising...

Singer Duc Phuc

Singer Phuong My Chi. (Photo provided by the singer)

Proactive and enthusiastic

Besides the music about the homeland, revolutionary music videos and songs also created a highlight in 2025. Notably, the initiative and enthusiasm of many young artists are noteworthy.

With "Made in Vietnam", the DTAP group has created a buzz. This MV consists of 16 songs, made on the occasion of the 80th anniversary of Vietnam's National Day (September 2, 1945 - September 2, 2025) and the 50th anniversary of the Liberation of the South and National Reunification (April 30, 1975 - April 30, 2025). Dozens of artists, artisans and inspirational figures - including People's Artist Thanh Hoa, DTAP, Truc Nhan, Phuong My Chi... - participated in "Made in Vietnam". This MV has contributed to spreading the spirit of national pride and love for the homeland, especially on the occasion of celebrating major holidays of the year.

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Source: https://nld.com.vn/giai-mai-vang-de-cu-hang-muc-ca-khuc-va-mv-ho-con-tre-va-rat-gioi-196251012224922339.htm