Introducing tourism in Thua Thien Hue - Da Nang.

The event aimed to strengthen tourism development cooperation between Vietnam and Taiwan (China), particularly connecting the Taiwanese tourist market with Central Vietnam and enhancing the brand communication of "Amazing Central Vietnam Heritage".

A tourism promotion program for Thua Thien Hue - Da Nang - Quang Nam was held in Taipei City, Taiwan (China).

According to the Hue Tourism Promotion Information Center, in 2024, the Thua Thien Hue Department of Tourism will assume the role of cluster leader for tourism development linkage among the five provinces and cities of the "Magical Heritage Region": Quang Nam - Da Nang - Thua Thien Hue - Quang Tri - Quang Binh.

Thua Thien Hue - Da Nang - Quang Nam are located on the Central Vietnam Heritage Route, boasting 9 UNESCO World Heritage sites as well as diverse destinations, tourism services, and cultural, culinary, and adventure sports experiences, creating a rich and varied tourism ecosystem.

During this event, Thua Thien Hue, Da Nang, and Quang Nam jointly organized numerous activities to promote and develop local tourism, including: introducing destinations, events, festivals, tourism products and services, especially tourism stimulus programs; screening films about destinations, culture, tourism, and OCOP products; and a B2B space for tourism businesses to exchange information, introduce products and services, and sign cooperation agreements with partners.

This B2B space is for tourism businesses to exchange information, share insights, and offer their products.

Accompanying the three provinces and cities in the Thua Thien Hue - Da Nang - Quang Nam tourism promotion program in Taipei City, Taiwan (China), were 29 tourism businesses. These businesses directly introduced new tourism products to their Taiwanese partners, tailored to the tastes and needs of Taiwanese tourists.

This helps partners gain a comprehensive and up-to-date understanding of the new services and experiences that tourists can expect when visiting Thua Thien Hue, Da Nang, and Quang Nam. At the same time, businesses are also implementing many attractive promotional programs offering discount vouchers for Taiwanese (Chinese) tourists.

According to Mr. Vu Tien Dung, Head of the Vietnam Economic and Cultural Office in Taipei (China), in the first five months of 2024 alone, Vietnam welcomed nearly 530,000 Taiwanese tourists, an increase of 110.1% compared to the same period last year. Approximately 45% of these tourists visited central Vietnam destinations such as Hue, Hoi An, and Da Nang. Meanwhile, the number of Vietnamese tourists choosing Taiwan (China) as their preferred travel destination is also steadily increasing.

The program introduces the destinations, events, festivals, tourism products, and services of Thua Thien Hue - Da Nang - Quang Nam.

The Vietnam Economic and Cultural Office in Taipei (China) affirms its commitment to always support Vietnamese localities, including Thua Thien Hue, Da Nang, and Quang Nam, as well as Taiwanese partners, in promoting tourism cooperation and cultural exchange and promotion activities between the two sides. Simultaneously, it aims to promote the "Amazing Central Vietnam Heritage" brand to affirm the position of Central Vietnam as a unique cultural, historical, and natural tourism destination on the international tourism map.

With these efforts, it is hoped that in the near future, the number of tourists from Taiwan (China) to the central region of Vietnam will grow strongly.

Source: https://toquoc.vn/gioi-thieu-du-lich-thua-thien-hue-da-nang-quang-nam-tai-dai-loan-trung-quoc-2024062117151817.htm