Mobil 1: Ready for the future

DNVN - ExxonMobil celebrates the 50th anniversary of the launch of the Mobil 1 synthetic motor oil brand in the global market with a series of initiatives in the fields of motorsports , partnerships and virtual reality to highlight the brand's heritage and the journey ahead.

To mark the anniversary, ExxonMobil will introduce more than 40 specially designed iconic vehicle decals and livery designs that will appear on track throughout the 2024 motorsports season.

These yellow decals are available for teams and manufacturers, and more will be added throughout the season. The 50th Anniversary decals and logos will be featured at upcoming races for sponsored teams such as Oracle Red Bull Racing (F1), Stewart-Haas Racing (NASCAR Cup Series), 23XI Racing (NASCAR Cup Series), Tony Stewart Racing (NHRA), Red Bull KTM (MotoGP) and more.

50th Anniversary decals and logos will be featured at upcoming sponsored team races.

Each livery design reflects the spirit of the Mobil 1 brand and its commitment to continually developing and maintaining meaningful relationships on the racetrack, which is the heart and soul of the brand.

As the world ’s first fully synthetic motor oil, Mobil 1 has long been the choice of elite racing teams competing in the world’s most prestigious and demanding motorsport series. Today, Mobil 1 synthetic motor oil continues to be trusted for its ability to deliver outstanding performance and engine protection in the most extreme conditions, along with an unwavering commitment to innovation, collaboration and customer care.

Since its launch 50 years ago, Mobil 1 motor oils have consistently set the standard for quality and performance, and will continue to improve and excel for the next 50 years, according to Laura Bustard, Global Brand Director for Mobil 1.

Phan Minh

Source: https://doanhnghiepvn.vn/kinh-te/mobil-1-san-sang-cho-tuong-lai/20240612025723430