As a traditional style of Hanoi women from the past, the loose-fitting ao dai has a simple, comfortable design, allowing the wearer to easily participate in various activities during holidays and festivals, and is suitable for all ages and body types. Therefore, in the trends of tailoring and shopping at the end of the year, this style of ao dai continues to be popular.
With its relaxed silhouette, the Hanoi-style ao dai (traditional Vietnamese dress) is the dominant choice.
Traditional Hanoi ao dai were very refined, with a loose design at the waist, not tight-fitting to reveal the body's curves. However, thanks to the materials used, usually silk, velvet, or satin – soft and delicate – the dress still modestly showcased feminine beauty. This subtle charm is also where the traditional Hanoi ao dai meets the needs of busy modern women.

Over time, the Hanoi ao dai has evolved from the traditional "áo dài" (giao lĩnh) style to modernized designs, flexibly meeting the needs and specific work requirements of contemporary women.
PHOTO: VAN NHA BOUTIQUE

Traditional beauty is preserved - a high collar of 4-5 cm with a delicate V-neckline accentuates the graceful neck, and the flowing bodice creates a comfortable look.
PHOTO: VAN NHA BOUTIQUE

CEO of Van Nha silk ao dai, Truong Oanh, said that the most popular style this year features a long hem, short sleeves, moderately wide trousers, and soft silk fabric suitable for traditional activities during holidays and festivals.
PHOTO: VAN NHA BOUTIQUE
Ms. Truong Oanh (CEO of Van Nha silk ao dai) shared: "Women in Hanoi in the past were distinguished by their elegant and refined image. The ao dai, in particular, symbolized modest grace, often featuring a long, flowing skirt, a slit at the waist that wasn't too high, and a very discreet and sophisticated look."
The loose-fitting style not only hides body imperfections such as excess fat or disproportion in the waist or hips, but also allows the wearer to move and exercise comfortably (perfect for various activities during holidays and festivals).


The comfort of vintage-style tops gives women a modern look.
According to Ms. Oanh, recently, more and more attention has been paid to the quality of materials and tailoring techniques used in holiday and festival attire (and even everyday clothing).
Traditional Hanoi ao dai dresses were often made of soft, lightweight silk, highlighting natural femininity while maintaining modesty. The ao dai, paired with wide silk trousers, created an elegant and graceful movement, igniting a joyful festive atmosphere. The meticulous stitching, from the high, discreet neckline and gently fitted sleeves to small details like the trim and covered buttons, showcased the exquisite craftsmanship.
"It is the skill and dedication of the tailors from the North that have created products with such strong appeal to women during this year's Tet clothing shopping season," commented Ms. Truong Oanh.

The soft, elegant color palette can be easily combined with pearl necklaces and simple jewelry, making it a favorite among many women.
PHOTO: VAN NHA BOUTIQUE

Bright colors are the perfect choice for the holiday season.
PHOTO: VAN NHA BOUTIQUE
The material and color are a plus point for this choice.
Ms. Truong Oanh advises that when choosing an ao dai (traditional Vietnamese dress) for Tet (Lunar New Year), women should consider several criteria to enhance their beauty and suit the festive atmosphere.
First and foremost, color is a crucial element, so prioritize shades that evoke the festive spirit of Tet (Vietnamese New Year) such as vibrant yellow, pink, and red, or fresh nude tones that complement the wearer's skin tone.
The material is also a noteworthy highlight; fabrics like natural silk or velvet not only provide a soft, comfortable feel but also add a touch of elegance and splendor, especially suitable for gatherings at the beginning of the year.

Accessories such as necklaces, bracelets, or headpieces, when paired with silk ao dai dresses, add charm to women during holidays and festivals.
According to designer Nhu Khoi, choosing a traditional Vietnamese dress for Tet (Lunar New Year) is not just about the design, but also about paying attention to harmonious styling, helping women shine during the vibrant first days of spring.
PHOTO: VAN NHA BOUTIQUE
According to áo dài designer Như Khôi, Hanoi's áo dài is not elaborate with stylized patterns or unique colors. It wins hearts with its natural silhouette that accentuates the gentle and graceful beauty of the wearer. This minimalist yet harmonious style creates a distinctive look that is both comfortable and elegant, yet sophisticated.
Therefore, to add more flair to elegant ao dai sets, women can use accessories such as headpieces, necklaces, or silk scarves. This will make the overall outfit more complete and festive.
Source: https://thanhnien.vn/thoi-trang-tre/mua-tet-2025-ao-dai-dang-suong-lai-len-ngoi-185241201170745467.htm









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