Nvidia declares war on Intel and AMD.

After a failure more than 10 years ago, Nvidia has returned to the computer chip market as the world's most valuable company.

Jensen Huang, CEO of Nvidia. Photo: Bloomberg .

At Computex 2026, Nvidia announced its entry into the PC processor market with the RTX Spark. Expected to appear this fall, the new chip line will compete directly with Intel and AMD.

RTX Spark combines a central processing unit (CPU) and a graphics processing unit (GPU), developed jointly by Nvidia and MediaTek. According to Bloomberg , this is Nvidia's next step in "modernizing" PCs in the age of AI and agents.

Several manufacturers have confirmed equipping their products with RTX Spark chips, including Dell, Lenovo, Microsoft, HP, Asus, and MSI. Initially, the products are aimed at the high-end segment to leverage all advantages over competitors. Nvidia says that subsequent versions will have a wider price range to reach a broader user base.

"The most efficient chip for PCs"

Nvidia is returning to the PC chip market from its leading position in the AI ​​chip market. More than 10 years ago, the company failed in its attempt to develop chips for mobile devices. Now, Nvidia is expected to achieve great success thanks to its abundant resources.

According to Bloomberg , Nvidia's most recent quarterly revenue is nearly equivalent to Intel and AMD's combined revenue for the entire year of 2025. This market expansion helps the company solidify its core role in the AI ​​ecosystem.

RTX Spark specifications. Image: Nvidia .

Essentially, the RTX Spark uses the same GB10 chip as the DGX Spark, Nvidia's "personal AI supercomputer" launched last year.

The top-of-the-line RTX Spark boasts 20 CPU cores, while the Blackwell architecture GPU integrates 6,144 cores, and up to 128 GB of LPDDR5X RAM. This unified memory design allows the system to smoothly handle large AI models and high-graphics games.

Nvidia also uses NVLink communication to connect components within the chip. The entire system is manufactured by TSMC using the 3N process. A company representative stated that the current component supply does not affect the production process.

According to The Verge , the RTX Spark's power consumption ranges from "very low" (single digits) to a maximum of 80 W. This allows the manufacturer to design laptops as thin as 14 mm and weighing around 1.45 kg while still ensuring performance.

With the highest RTX Spark option, Nvidia says users can render 90GB of 3D scenes, edit 12K video , or play some games at 1440p@100 fps on a 14mm thin laptop without needing to plug it in.

This is a sample image of a laptop equipped with an RTX Spark chip, as described by Nvidia. Photo: Nvidia .

Nvidia also highlighted its on-machine AI processing capabilities, allowing for the operation of local agents with up to 120 billion parameters. Thanks to its offline operation, the system is secure and under the user's control.

With the agent, the computer will transform into an intelligent assistant capable of automated operation. According to Nvidia, tasks such as browsing emails and identifying and fixing website errors will become easier. Users don't need to be familiar with complex interfaces; instead, they can simply "talk to the computer."

"This is the most efficient PC chip ever made," The Verge quoted Mark Aevermann, senior director of product management at Nvidia, as saying. However, the company has not yet provided specific comparison figures. Details will be released when the product goes on sale.

Expectations of opening up new markets.

Nvidia has confirmed that partners are developing more than 30 laptops and 10 desktops using RTX Spark chips. According to Aevermann, RTX Spark is initially aimed at content creators, AI developers, and gamers.

Andrew Hill, head of Surface at Microsoft, said the new product line, called Surface Laptop Ultra, will feature Nvidia chips.

Nvidia also collaborates with Microsoft to optimize software for the Arm architecture. The Prism emulator on Windows can run x86 applications stably. Many popular software programs such as Adobe Photoshop, Blender, and DaVinci Resolve have been specifically optimized for Arm.

Nvidia CEO holds two laptops with RTX Spark chips at Computex 2026. Photo: Nvidia .

The software itself is also being upgraded to handle AI better. For example, Adobe is improving Photoshop to enhance its ability to respond to user commands.

Several popular games will also soon be available on Arm chips, including League of Legends and Valorant , alongside PUBG from Krafton and some games equipped with anti-cheat systems such as Easy Anti-Cheat, BattlEye, and Denuvo.

Nvidia's entry is expected to boost the market for Windows PCs using Arm chips. Previously, Microsoft and Qualcomm had continuously promoted their devices, but with limited success.

Nvidia and Microsoft are collaborating to optimize AI on RTX Spark chips. Photo: Nvidia .

With the exception of Apple's Macs, most PCs and laptops today use Intel or AMD processors. Compared to its competitors, the advantage of the Arm architecture comes from its energy efficiency, but software compatibility is limited.

"The RTX Spark is a product line targeting various price segments. We see significant market opportunities," Aevermann promised.

RTX Spark currently only supports Windows PCs. Nvidia has not announced plans to support Linux or handheld gaming devices. Additionally, RTX Spark does not support discrete GPU connections.

The new trend in AI

At Computex 2026, Nvidia highlighted that the agent is changing almost every aspect of the technology industry, despite only being popular for a few months.

The company emphasized that PC chips are part of this change. In recent years, AI labs have prioritized training large-scale language models. Once perfected, these models are operated through inference processes to respond to user commands.

Now, AI is no longer so simple. The explosion of agents, systems capable of automatically performing many tasks, has forced Nvidia and many other companies to change their approach to product design and marketing.

Several upcoming laptops will feature RTX Spark chips. Photo: Nvidia .

According to the WSJ , while GPUs (the primary component for training AI models) have helped Nvidia become the world's most valuable company, the agents rely heavily on the CPU. Nvidia predicts these tasks will replace most of the current use of AI chatbots.

"That era is ending. Agents are the new workflow. They will operate everywhere, from the data center to the edge," said Kari Briski, Vice President of Generating AI Software at Nvidia.

Source: https://znews.vn/nvidia-ra-mat-chip-rtx-spark-tuyen-chien-voi-intel-va-amd-post1655970.html