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Promoting and innovating approaches to cultural heritage in the digital age

On June 23, at Creator House by TikTok (Hanoi), the Vietnam Cultural Heritage Conservation Support Fund organized a seminar on “Heritage Games and Cultural Industry”, bringing together experts, managers, technology businesses and the young creative community to find new approaches in preserving and promoting the values ​​of Vietnam’s cultural heritage.

Báo Nhân dânBáo Nhân dân23/06/2025

The discussion with the theme “Heritage Games and Cultural Industry” opened up many diverse perspectives on how to promote and innovate approaches to Vietnam’s cultural heritage in the context of digital transformation and creative industry development. Speakers such as Major General, Dr. Nguyen Xuan Nang (former Director of the Vietnam Military History Museum), Mr. Nguyen Lam Thanh (General Director of TikTok Vietnam) analyzed the strategic potential of integrating heritage into technology platforms, considering this an inevitable direction for heritage to “live” in contemporary life and make practical contributions to the modern cultural industry.

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Delegates attending the Seminar opened up many new approaches to the work of preserving and promoting the value of cultural heritage in the digital age.

The seminar includes three thematic sessions, focusing on the following contents: Heritage and cultural industry; promoting heritage through technology and games; heritageeducation among young people.

At the discussion session “Heritage and cultural industry”, Ms. Nguyen Thi Thu Huong - Deputy Director of the Vietnam Cultural Heritage Conservation Support Fund emphasized: “Cultural heritage is not only the spiritual asset of the past, but is gradually becoming a creative resource for the present and the future. When integrated into technology platforms such as games or digital media, heritage is not only preserved but also ‘lives’ vividly in contemporary life.”

Experts participating in the discussion further clarified the concept, role and value of cultural heritage in today's social life. In the context of digital transformation, heritage is not only limited to preserving memories, but is being transformed into creative materials, "digitized" and widely spread through modern platforms such as video games, virtual reality (VR), augmented reality (AR) or social networks.

Many practical experiences were shared, showing the great potential of technology and creative media in bringing heritage closer to the public, especially the young generation - the force that plays a key role in inheriting, renewing and spreading national cultural values ​​in the language of the times.

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Delegates shared their expertise and inspired the responsibility to preserve and spread heritage with a spirit of innovation and creativity.

The discussion session “Promoting heritage through games and technology” was marked by practical sharing from representatives of CDIT, VTC Studio, and the Ministry of Culture, Sports and Tourism. Many technology application models were introduced, showing a strong shift from static preservation to interactive experiences. Many game models combining historical and cultural elements have demonstrated the shift from static preservation to interactive experiences, where users not only “watch” but also “participate” and “live with” heritage. This opens up a new direction of development for the cultural industry, where cultural products not only have artistic value but also create economic value, contributing to green and sustainable growth.

At the discussion session “Youth and Heritage Education”, speakers from the Faculty of History - Hanoi National University of Education and Mosy AI Company emphasized the proactive role of the young generation in heritage conservation. They are not only recipients, but also co-creators, retelling cultural stories through their own generation’s senses, language and digital tools. A new approach to heritage education not only helps improve conservation efficiency, but also nurtures cultural identity, arouses national pride and connects heritage with the future through a youthful, modern lens.

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The signing ceremony opens a journey to connect schools, communities and the cultural sector, joining hands to bring heritage closer to the public with innovative and modern thinking.

Within the framework of the activity, a cooperation agreement signing ceremony took place between the Vietnam Cultural Heritage Conservation Support Fund and the Faculty of History - Hanoi National University of Education. The agreement aims to promote innovation in approaches, strengthen connections between researchers, the community and young people in the journey of preserving and promoting heritage with modern thinking and tools.

The cooperation agreements aim to innovate approaches to cultural heritage, develop effective implementation plans, and create specific directions for future cooperation. One of the core objectives is to encourage extensive community participation, especially among young people who play a bridging role in inheriting and spreading heritage values ​​to future generations.

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The large number of young people present at the discussion contributed to creating an open dialogue space, where heritage is recognized, approached and retold in new and modern ways.

Source: https://nhandan.vn/phat-huy-va-doi-moi-cach-tiep-can-voi-di-san-van-hoa-trong-ky-nguyen-so-post889036.html


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