In his opening speech, Director of the Department of Culture, Sports and Tourism of Lam Dong province Nguyen Van Loc said that the conference is a forum for exchanging and sharing experiences; at the same time, it is an opportunity to strengthen the connection of tours and routes inside and outside the province; build typical tourism products and propose feasible solutions to develop Lam Dong tourism in a green, sustainable and community-connected direction.

Lam Dong tourism industry is committed to accompanying businesses, investors and the community to realize the goal of building Lam Dong into a leading green, sustainable and attractive tourism center in Vietnam and the region.


At the conference, experts and tourism-service businesses exchanged and proposed many solutions to build new tourism products and develop Lam Dong tourism based on the specific strengths of each region: eco-tourism - highland resorts, sea-sand-adventure sports tourism, cultural-historical tourism and community tourism associated with the cultural identity of ethnic minorities.

Many opinions say that Lam Dong needs to soon build a sustainable tourism development strategy, apply technology, build a tourism data warehouse and redraw the Lam Dong tourism map; increase online advertising and customer care, pay attention to "touch points" on the experience journey, customer understanding; strengthen the connection of cultural values and sharing, spreading...
At the same time, focus on linking tours, intra-provincial and regional routes, expanding international connections; promoting the application of digital technology in advertising and promotion; having a mechanism to attract tourism investment and the important factor is developing transport infrastructure.

Many experts suggest that there should be a logo and slogan for Lam Dong tourism to create recognition and impression for tourists and investors with local tourism, such as "Lam Dong tourism - a journey to keep the fire, ride the waves and touch the clouds", "Lam Dong tourism four seasons experience"...

Lam Dong - a land of unique natural and cultural values; from the poetic Da Lat plateau, the sunny and windy Mui Ne beach, to the majestic Ta Dung primeval forest. With a temperate climate and increasingly modern tourism infrastructure, Lam Dong is affirming its position as a potential and unique destination.

On this occasion, Lam Dong Department of Culture and Tourism organized a survey program, building tourism products and services from September 9-12, with the participation of nearly 100 representatives of managers; tourism consultants, product and tour developers; tourism businesses, travel agencies inside and outside the province; media agencies, press, KOLs, celebrities inside and outside the province.
Thereby, identifying potential to form new tours, connecting routes, and tourism products suitable to market needs.
Source: https://nhandan.vn/phat-trien-du-lich-lam-dong-xanh-ben-vung-va-gan-ket-voi-cong-dong-post907637.html
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