Kem Beach was voted one of the top 50 most beautiful beaches on the planet.
Despite being an emerging destination, Phu Quoc has stood alongside other famous "sea paradises" such as Maldives, Bali of Indonesia or Boracay of the Philippines. This is the list voted by the magazine's Readers' Choice Awards 2024, one of the awards highly appreciated for its prestige and objectivity. Meanwhile, Tatler Asia, a publication of Conde Nast in the UK, called Phu Quoc a pride of Vietnam and a new choice, instead of familiar destinations such as Krabi, Thailand or Bali, Indonesia.
One of the reasons why Phu Quoc is included in this list is its beautiful beaches with smooth white sand, clear blue water and diverse terrain of forests and seas for visitors to explore . The magazine affirms that this will be the perfect place to heal and recharge. As the largest island in Vietnam with 22 large and small islands and world-class beaches, it is not difficult to understand why Phu Quoc is so favored by the media and international tourists. However, that is not the only reason why Vietnam's "pearl island" is on par with other famous resort paradises in the world. Tatler introduces Phu Quoc as a very accessible place, with many luxurious resorts and especially a variety of experiences that visitors can enjoy here. Planned to become a high-quality tourism and resort service center, Phu Quoc possesses convenient transportation infrastructure with an international airport, cruise terminal, and easy connections from major urban centers such as Hanoi, Ho Chi Minh City, etc. Especially in the second half of 2023 and early 2024, Phu Quoc will "explode" with direct flights from key tourist markets such as Korea, Taiwan, India, etc. Moreover, the island also possesses a synchronous resort infrastructure stretching from the north to the south of the island, with a variety of segments from budget to high-end. If someone asks about a "capital" of the most famous resorts, the South Island area will definitely be named. 
La Festa Curio Collection by Hilton is the first resort under Hilton's most luxurious brand in Vietnam.
Located on one of the most beautiful beaches on the planet - Bai Kem with fine white sand, clear blue water like jade, there are 4 international hotel and resort brands with distinct styles such as JW Marriott Phu Quoc Emerald Bay, New World Phu Quoc Resort, Premier Residences Phu Quoc Emerald Bay, Premier Village Phu Quoc Resort. Notably, recently, Hoang Hon Town has officially launched the super resort La Festa Curio Collection by Hilton, the first resort with the most luxurious brand of Hilton in Vietnam. Beach resorts are the strength, but for Phu Quoc to leave its mark on the international market, it is also necessary to mention the super entertainment complexes and cultural products that are continuously invested in throughout the island. Typically, during the festival season at the end of 2023 and the beginning of this year, Hoang Hon Town invested bySun Group has continuously launched new cultural and artistic experiences.
The first is Cau Hon, a unique bridge with 2 non-touching branches, which was honored by CNN as a destination for kisses, and is also a place where visitors can enjoy the sweet sunset of Phu Quoc. Next is the night market by the sea Vui Phet - VuiFest Bazaar, which not only offers a shopping space and a "delicious-nutritious-cheap" culinary experience, but is also the center of joy with Loạn Xoạc and Tinh Tuồm shows with street vibes. Next is a series of large-scale and classy shows such as Nu Hon Cua Bien Ca, a multi-experience show combining the world's largest fireworks show; a show of extreme sports art using jetski and flyboard - Vortex of Love. 
Sunset Town - The first entertainment complex in Vietnam that shoots fireworks every night.
One of the most impressive cultural highlights in Hoang Hon Town is the Vietnamese Puppetry Show - Spring Festival, staged and performed by the Vietnam Puppetry Theatre right on the beach, taking visitors on a journey to discover the quintessence of the North through a unique performance art of Vietnam. Many consecutive titles awarded to Phu Quoc by international media have been and are proving the appeal of the "pearl island" of Vietnam, and this is also a lever for the country's first island city to make more efforts, to put its name on the list of the region's leading resort, entertainment and recreation paradises.SUNGROUP
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