
When industrial promotion and businesses join forces.
In implementing Resolution No. 68-NQ/TW of the Politburo on the development of the private economy, along with issuing programs and projects for implementation, Da Nang pays special attention to promoting the effectiveness of industrial promotion activities as a practical policy tool, accompanying and supporting businesses and rural industrial establishments on their journey to development.
Thus, industrial promotion activities have been playing a "catalyst" role, helping production facilities boldly innovate, gradually improve their competitiveness, and participate more deeply in the value chain.
Viet Sec Joint Stock Company (Hoa Cam Industrial Park) is one of the enterprises benefiting from the industrial promotion policy to invest in a pilot system of cleaner production machinery, with a planing machine worth over 1 billion VND and a subsidy of 300 million VND. In 2025, the company will invest in an additional 5-axis CNC lathe worth over 1 billion VND and continue to receive state resources from the industrial promotion program of 299 million VND.
Mr. Phan Thanh Minh, Deputy Director of Viet Sec Joint Stock Company, expressed that receiving support from the industrial promotion fund twice has helped the company innovate technology, increase revenue and orders, thereby building trust from partners such as investors and contractors who confidently entrust projects to them.
Viet Sec Company is one of many businesses in Da Nang city that have benefited from national and local industrial promotion programs during the 2021-2025 period to upgrade machinery, improve production capacity, and pilot cleaner production practices.
Mr. Thai Viet Hung, Director of the Da Nang Industrial Promotion and Trade Promotion Center, said that industrial promotion projects in the locality are closely monitored right from the stage of surveying needs and carefully evaluating the participation of each enterprise in industrial promotion activities; after completing the investment, the results of the program are continuously monitored and evaluated in order to introduce and replicate it.
Over the years, the industrial promotion program in the city has been implemented in a focused, targeted manner, closely adhering to the practical needs of businesses and rural industrial establishments.
This policy plays a vital role and has a significant impact in promoting the development of the private sector, especially rural industrial enterprises and production facilities.
The program is implemented through various forms of practical support such as: investment in machinery and equipment, application of technology, brand building, improvement of management capacity, product development, and trade promotion.
As a result, many rural industrial production facilities and private enterprises have enhanced their competitiveness, expanded their markets, and increased productivity and product quality.
In particular, some highly effective industrial promotion models have created a clear ripple effect, becoming models for many other businesses to learn from and replicate; contributing to expanding the private economic force and enhancing the position of rural industries in the supply chain.
Highlights of rural industrial products
According to information from the City Department of Industry and Trade, in 2025, the city will have 34 products and product sets from 29 rural industrial establishments in 16 communes and wards registered to participate in the selection of outstanding rural industrial products at the city level.
Typical rural industrial products at the city, regional, and national levels are mostly formed, produced, and developed by private enterprises.
These units have been making significant contributions to closely linking industrial promotion with investment promotion activities and the development of industrial clusters in the city; promoting value chain linkages between businesses and farmers, cooperatives, and large enterprises. This creates a stable and long-term development environment for the private sector.
Clearly defining the development requirements in the new phase, Da Nang's Department of Industry and Trade is continuing to innovate the content and methods of implementing the industrial promotion program, closely linking it to the goal of sustainable private sector development.
Industrial promotion is not just about providing technical support, but has become a tool to encourage private enterprises to participate more deeply in the process of industrialization, modernization, and digital transformation.
The industrial promotion program prioritizes supporting businesses in innovation, product design, artificial intelligence, product design improvements, and automation applications; supporting intellectual property registration, brand building, and the development of high value-added products.
Relevant agencies at all levels will continue to strengthen human resource training, improve management capacity, digital skills, and e-commerce skills for rural industrial establishments.
Ms. Le Thi Kim Phuong, Director of the Da Nang Department of Industry and Trade, affirmed: "The practical implementation of industrial promotion activities in the past has shown that industrial promotion is a very effective and practical policy tool in supporting private enterprises and rural industrial establishments."
In the coming period, the industry and trade sector will continue to strongly innovate the content and methods of implementing industrial promotion activities, focusing on supporting businesses in technological innovation, digital transformation, product development, and market expansion. This will contribute to building and promoting a modern and sustainable private economic sector."
Source: https://baodanang.vn/them-suc-bat-cho-kinh-te-tu-nhan-3326515.html







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