On March 29, within the framework of the Workshop: "Building and developing tours - routes and specific products of Mekong Delta tourism", organized by the Economic & Urban Newspaper in coordination with the Department of Tourism. Can Tho city, organized by Mekong Delta Tourism Association.
Mr. Mai Ngoc Thuyet - Deputy Director, Center for Tourism Development - Department of Culture, Sports and Tourism of Can Tho City presented a presentation with the topic: "Potentials, challenges and solutions for developing typical tourism products of the City Can Tho".
Linking tours, travel routes and specific tourism products
Accordingly, although Can Tho city tourism has had many positive changes and achieved positive achievements in recent times, the city's tourism industry still has many challenges. Notably, there is a separate policy for the city's tourism industry to attract and encourage investors and tourist attractions to expand their scale as well as improve the quality of services for tourists.
In addition, human resources have not met the current needs of tourism development after a long period of being affected by the Covid-19 epidemic, and the quality of trained labor is also uneven. In management units, training and travel establishments, the rate of trained workers reached 100%; But trained workers in tourist areas and destinations only reach 26,1% - the lowest in the industry. At the gardens, homestays, and tourist areas, most of them are self-managed by families, and the employees are mainly unskilled workers who have not received training or professional training in tourism.
Some tourist destinations are still spontaneous and do not have a joint organization or management model; Business registration, business conditions for each field are not suitable, tourism products do not really have highlights, specific tourism products have not been clearly invested and exploited but are only based on needs. Actual available demand has not yet attracted large investors to make a difference.
In addition, the application of technology as well as digital transformation in tourism development also has many limitations and is not synchronized, leading to an imbalance between some places and some places, affecting the psychology of tourists and tourists. local tourism managers.
In addition, investment funds for building tourism products in localities are still too small, mainly household businesses, low investment capital, people are not bold enough to invest in facilities. Technical service for tourists, overload in peak season. In some localities, tourism products are monotonous, duplicated, lacking professionalism, small scale, and products are not strong enough to create a highlight to attract tourists.
There is no synchronous coordination between departments and branches to have priority policies for tourism development, especially traffic infrastructure, many road routes limit large vehicles, and the wharves are not enough. conditions for large tonnage cruise ships to dock, river routes are not yet qualified for tourism exploitation.
Not to mention, environmental sanitation in some localities and tourist destinations is still limited, there is no place to treat wastewater or collect garbage, causing loss of aesthetics and environmental landscape in the eyes of tourists. Security, order, food hygiene and safety in some establishments are not guaranteed due to mainly manual work, no waste treatment plan and poor environmental landscape, not meeting development requirements. sustainable tourism development.
In particular, the work of linking and connecting between localities in the city and provinces and cities in the region and in the cluster is only at a relatively low level, mainly promoting and participating in events, while The work of connecting and linking to build tourism products has not really been focused, leading to lack of synchronous development and lack of diversity of tourism products.
6 important solutions
From the above reality, Deputy Director, Center for Tourism Development - Department of Culture, Sports and Tourism of Can Tho city proposed 6 solutions to develop typical tourism products of Can Tho City, including:
Early research and develop resolutions to support local tourism development, have many policies to attract investors to invest in the tourism sector to create a difference in tourism products.
Connect training facilities, contribute to building a training framework suitable to the tourism needs of the region, avoid the situation of surplus teachers and lack of workers, contribute to improving service quality in local tourism development .
Building connection channels linking typical tourism products of localities, each locality has a specific product that prolongs the time tourists spend and increases the diversity of tourism products in the region.
Creating a common brand and strengthening the promotion of a common tourism brand for provinces and cities in tourism contributes to seeing the diversity of local tourism products.
Focus on exploiting local traditional values, ensuring a healthy tourism environment, creating sustainable tourism development for the locality.
Continue to improve the quality of tourism services. Invest in building tourism infrastructure, upgrading transportation systems connecting localities to shorten travel time for tourists...
