According to information from the General Statistics Office, the number of international visitors to Vietnam in July 2024 reached 1.15 million (up 10.9% over the same period last year). In the first 7 months of 2024, the total number of international visitors reached nearly 10 million (up 51% over the same period in 2023) and up 1.9% over the same period in 2019.
In terms of market size: South Korea continues to be the largest market sending visitors to Vietnam with nearly 2.6 million arrivals (accounting for 26%). China ranks second, reaching 2.1 million arrivals (accounting for 21.4%). The two markets of South Korea and China contribute nearly half of the total number of international visitors to Vietnam.
In third place is Taiwan (732 thousand arrivals), the US in fourth place (478 thousand arrivals), Japan in fifth place (380 thousand arrivals). In the top 10 largest markets of Vietnamese tourism, there are also Malaysia and Australia (281 thousand arrivals), India (272 thousand arrivals), Cambodia (260 thousand arrivals), Thailand (248 thousand arrivals).
International tourists visit Hoi An. Photo: Quang Nam Newspaper
Regarding growth drivers: The number of international visitors to Vietnam in the first 7 months of 2024 increased by 51% compared to the same period in 2023. Most markets recorded growth, of which Asia increased by 57% with the main driving force from major markets in the Northeast Asia region: China (+190%), South Korea (+37%), Japan (+34%), Taiwan (+76%).
Southeast Asian markets also achieved good growth, such as Indonesia (+107%), Philippines (+58%), Malaysia (+7%), Cambodia (+15%), Singapore (+6%). Only the Thai market decreased by 14.5%. The two potential markets in 7th and 8th place, Australia and India, continued to grow well, both reaching 27%. The market connection and tourism promotion activities of the Vietnam National Administration of Tourism in Australia in June will create momentum for stronger growth of this market in the coming time.
European markets continued to grow well in the first 7 months of the year (+47%). Most markets grew positively, including major markets such as the UK (+25%), France (+33%), Germany (+27%), Russia (+75%). In addition, Italy (+61%), Spain (+38%), Sweden (+27%), Switzerland (+25%), Denmark (+26%), Belgium (+26%), Norway (+21%)...
Notably, despite being the low season for international tourism, the number of visitors from European markets in July still increased compared to the previous month. This is a very positive signal from a key area of Vietnam tourism, showing the effectiveness of the open visa policy and a series of promotional activities of the Vietnam National Administration of Tourism in recent times in key markets such as France, Germany, Italy, and Russia.
In the second half of 2024, the Vietnam National Administration of Tourism is expected to continue implementing programs to introduce Vietnamese tourism abroad such as China, India, Australia and New Zealand, organize a program to promote Vietnamese tourism and cinema in the US; participate in a number of international tourism fairs, including WTM 2024 in the UK...
With the peak international tourist season coming in the last months of the year and a series of tourism promotion activities in many key markets, the Vietnamese tourism industry expects to successfully complete the target of welcoming 17-18 million international visitors in 2024./.
Source: https://toquoc.vn/viet-nam-don-gan-10-trieu-luot-khach-du-lich-quoc-te-trong-7-thang-20240730092337238.htm
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