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VPBank expands Payment Agent model at chain...

Vietnam Prosperity Joint Stock Commercial Bank (VPBank) has just signed a cooperation agreement with Paynet Vietnam Payment Network Joint Stock Company (Paynet) and Vina Investment Development and Technology Transfer Company Limited (Vinatti) to deploy the Payment Agent model (Agent Banking).

Báo Đắk NôngBáo Đắk Nông21/05/2025

This is an important step forward for VPBank in its strategy of developing its service network, bringing modern banking services closer to people and the business community, especially in areas where there are not many physical branches of the bank.

The Payment Agent model is expected to bring corporate and household business customers superior financial solutions thanks to the combination of strengths of 3 leading units in finance, technology and multi-channel sales: VPBank, Vinatti and Paynet.

According to the cooperation agreement, VPBank, the leading bank in Vietnam, will provide smart and flexible financial products and services, optimally meeting all customer needs, from basic transactions to advanced utilities.

Vinatti, a pioneer in technology, will establish a modern technology platform to ensure all transactions are seamless, secure, and provide optimal user experience. Paynet owns a large network of agents and a team of professional staff who will be responsible for connecting the system and bringing VPBank's services and products to all customer segments.

VPBank expands Payment Agent model in Paynet system chain
VPBank, Vinatti and Paynet officially cooperate to deploy Payment Agent model

In the first phase, from May 20, 2025, VPBank, Vinatti and Paynet will deploy the Payment Agent model at 11 locations in Hanoi and Ho Chi Minh City, and are expected to replicate the model nationwide by the end of 2025.

The Payment Agent model allows businesses to perform many convenient financial services right at non-bank transaction points: deposit/withdraw cash into payment accounts, transfer money, open payment accounts, cards. From there, customers can access and use the VPBank NEO application for more advanced needs such as savings, loans, etc.

The highlight of this model is the flexible trading hours from 9am to 6pm, an ideal solution for busy entrepreneurs and small traders who have difficulty accessing traditional banking services during business hours.

Payment Agent is built on VPBank's technology platform and through the support of Vinatti and Paynet network, providing customers with a superior experience, with a friendly and easy-to-use interface, and multi-layered security to ensure maximum safety for customers. Each transaction is verified via OTP code and citizen ID scan/photo, ensuring transparency and strict compliance with current legal regulations.

“The Payment Agent model marks an important step forward in expanding the network of operations, increasing distribution channel coverage and enhancing customer experience. Beyond the utility value, Payment Agent also plays a key role in realizing the vision of developing digital banking and promoting financial inclusion, affirming the bank's commitment to bringing financial services closer to the community.” VPBank representative shared.

At the event, a representative of Vinatti said: “We believe that technology is an important bridge to bring financial services closer to people across the country, especially in areas that do not have many access conditions. As a cooperative unit, supporting system connection and service deployment in the Payment Agent model, Vinatti is committed to providing a modern, safe and user-friendly operating system. Each agent transaction point will become a flexible digital branch, helping customers access financial utilities in the most convenient and fastest way. This cooperation with VPBank and Paynet not only affirms Vinatti's technological capacity, but is also a stepping stone to help realize the vision of comprehensive finance in Vietnam.”

VPBank expands Payment Agent model in Paynet system chain
On January 22, 2025, VPBankSME signed a memorandum of understanding with Vinatti to provide a comprehensive solution package for customers operating in the payment sector.

Paynet representative said: “Accompanying VPBank and Vinatti in implementing the Payment Agent model is an important milestone for Paynet - not only affirming the role of a bridge between banks and customers, but also clearly demonstrating the orientation of developing a comprehensive and sustainable financial ecosystem. With the advantage of owning a nationwide agent network and flexible operating capacity, Paynet is committed to providing consistent service quality and outstanding user experience at every touchpoint. We believe that bringing banks closer to the community - especially in areas without a strong presence of traditional banks - is a practical solution to promote financial inclusion, contributing to national digital transformation and improving people's quality of life."

In order to encourage people to experience the Payment Agent model, Vinatti cooperates with VPBank to launch an attractive promotion program. On the opening day, VPBank will give away 30 special gifts to customers who come to make transactions. At the same time, in the first month from the opening day, Vinatti will give away 100 Vietlott lottery tickets every day for the first 100 transactions at Payment Agent points.

VPBank, together with partners Paynet and Vinatti, expects this model to become an important bridge between people and banks, contributing to making Vietnam a modern digital financial economy by 2030.

VPBank: A joint stock commercial bank that has been operating in Vietnam for 32 years and is currently one of the leading banks in terms of total assets, capital base and business efficiency. VPBank is a pioneer in digital transformation with a digitization rate of products and services of up to more than 98%.

VPBank owns nearly 300 branches and transaction offices nationwide. At the end of 2024, VPBank signed a Payment Agent agreement with more than 3,000 retail points of The Gioi Di Dong and Dien May Xanh, which is an extended arm to help bring VPBank's banking products and services to people across the country.

VINATTI: As a pioneer in the technology industry, VINATTI specializes in developing and providing software solutions for IT services, value-added services and payment services for businesses in the fields of telecommunications, finance, banking and retail. VINATTI is committed to becoming a trusted partner of customers and businesses, constantly improving and applying modern technology to products and services. VINATTI always aims to provide modern, safe and optimal payment solutions, helping businesses and users save time, costs, and improve operational efficiency.

PAYNET: Vietnam Payment Network Joint Stock Company (Paynet) was established with the mission of accompanying businesses and consumers on the journey of sustainable development. With a pioneering business model, a comprehensive marketing and e-commerce ecosystem, Paynet offers superior technology solutions, optimal costs and efficiency beyond expectations. Possessing an experienced management team, with a position in the field of technology and services, Paynet always puts customers at the center, provides professional services, builds a dynamic business community and develops long-term.

Source: https://baodaknong.vn/vpbank-mo-rong-mo-hinh-dai-ly-thanh-toan-tai-chuoi-he-thong-paynet-253229.html


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