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“Society 4.0” and Viettel Money's efforts to popularize digital payments and finance

Báo Quân đội Nhân dânBáo Quân đội Nhân dân10/04/2023


From market 4.0 to commune 4.0

With the goal of becoming a universal digital financial ecosystem, serving all income groups and regions with a network and infrastructure covering 63 provinces and cities, Viettel Money has deployed the "Market 4.0" model nationwide and piloted the project "Commune converting to digital payments - Commune 4.0". In 2022, nearly 500 Market 4.0 and more than 30,000 small traders have applied the cashless payment model using QR codes or the syntax *998#. Not only that, in early 2023, Viettel Money continued to deploy the project "Commune converting to digital payments - Commune 4.0". With this model, people in areas outside the center will also experience cashless payments in essential transactions through Viettel Money.

Piloted for the first time in Quang Minh commune, Viet Yen district, Bac Giang province , Viettel Money has planned a wide and systematic communication for the project, combined with the implementation of attractive policies to raise awareness, popularize cashless payments as well as encourage people to register to use Viettel Money. At the same time, so that all people in Quang Minh commune have the opportunity to access digital payments, Viettel Money also directly introduces digital transformation and practical applications in daily buying and selling and consumption activities as well as focuses on developing digital payment infrastructure in each area.

After a month of implementing the project, payment via Viettel Money application has become familiar to many people in Quang Minh. Every time they go to the market, traders no longer have to prepare small change to give to customers because they have their own QR code. Even elderly customers who are not familiar with using applications on their phones can easily pay with Viettel Money.

Viettel Money strives to eliminate the gap

After just over 1 year of implementation, Viettel Money has quickly "covered" tens of millions of Vietnamese people in 63 provinces and cities. In 2022, Viettel Money had remarkable growth with 24 million customers, Mobile Money reached more than 2.2 million subscribers, of which 74% of users live in rural and remote areas.

With the region's leading technological strength, Viettel Money is determined to become a digital financial ecosystem for all people, laying an important foundation for the mission of creating a digital society, transforming from a telecommunications network operator into a provider of information technology solutions and comprehensive digital services of Viettel.

In particular, in the context of the post-pandemic economy combined with a strong wave of digital transformation, opening up new trade and economic opportunities for people is considered the most important and urgent task. Viettel Money will create a lever to promote economic and financial development, helping people have diverse sources of money and manage spending transparently and conveniently. This will be a lever to popularize cashless payments to areas outside the center, to people who are having difficulty accessing financial-technology services, thereby ensuring that no one is left behind in the Industrial Revolution 4.0.

In addition, Viettel Money provides a variety of payment methods: From transferring and receiving money for free between phone numbers, interbank account numbers; paying via QR code, easily depositing/withdrawing cash at hundreds of thousands of deposit/withdrawal points, covering 11,000 villages or convenient automatic payment for essential services such as telecommunications, electricity, water, television, Internet, paying for services according to needs such as buying train, bus, plane tickets, booking hotel rooms, ordering food, paying tuition fees... to 'new style' payment of buying now and paying later, helping users to easily pay for items conveniently, reducing financial burden.

Aiming at a complete ecosystem for users, with Viettel Money, customers can freely choose to use many utilities and services according to their needs. Up to now, Viettel Money has had thousands of domestic and foreign partners, typically domestic and international banks, payment systems VNPay , Payoo, major e-commerce platforms in the region - Lazada, Tiki, Sendo, partners in many other fields such as finance, insurance, shopping, entertainment, travel, tourism...

Download Viettel Money app at: https://km.vtmoney.vn/314y/heqctt1

QUYNH ANH



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