The story of relationships “from strangers to relatives” is always interesting. It is a process that requires a lot of time, patience, understanding and listening. Similarly, that journey is also what insurance consultants will experience when working, from strangers to relatives, accompanying customers through every stage of life.
From stranger to friend
With nearly 22 years of experience as an insurance consultant, Ms. Thu Dung - "a stranger but accompanying every important milestone in the lives of customers", not only receives the trust of those who have signed contracts, but the customers she is assigned to take care of also highly appreciate her caring attitude and the quality of her consulting services.
Ms. Dung shared: " Assigned to support a strange customer, she advised the customer to increase the level of protection, however, The customer still did not agree . At that time, the customer's child was only 8-9 months old, still learning to walk. Ms. Dung kept in touch regularly and observed the customer's life from afar. When the customer's child turned 19 years old, Ms. Dung's dedication paid off when the customer signed two more contracts for herself and her daughter. Upon receiving the contract, the customer also told her child: "When needed, call Ms. Dung!" - that was the message of trust for Ms. Dung on the journey from stranger to relative.
Talking about the word "strange", Ms. Dung said: "The strangeness lies in the special relationship between the consultant and the customer. Unlike other professions, where customers only come to buy products and leave, the insurance consultant profession becomes a companion with the customer throughout the long journey of life."
Indeed, there is an opinion that: "It takes 50 hours to turn a stranger into an acquaintance, 90 hours to turn an acquaintance into a friend and 200 hours to become a close friend". But for insurance consultants, that journey must be calculated in years, months and even a lifetime. Because when the insurance contract is signed, that is the beginning of a long-term relationship.
Need "strangers"
There are countless stories of "from strangers to friends" that many insurance consultants at Prudential Vietnam are still experiencing every day. Agreeing with the above point of view, Ms. Nguyen Thi Loan, a consultant at Prudential Hanoi branch, said: "The important thing after signing an insurance contract is the companionship of the consultant with the customer to support them when they need it."
But there are also very "strange" cases, such as Ms. Huynh Hien, a consultant at Prudential Vietnam, who once refused a customer's request to buy insurance for her one-year-old son. Although Ms. Hien understands that in the insurance industry, getting customers to sign an insurance contract requires a lot of effort and perseverance. Explaining her strange decision, Ms. Hien replied: "To protect their children, parents must be the ones protected first. Therefore, I persuade customers to buy an insurance package for themselves, and at the same time buy a health care card for their children, to both feel secure about the family's finances and protect their children's health." That is the comprehensive, suitable solution from an insurance consultant that customers need.
It is thought that the job of an insurance consultant is to talk a lot to sell. But in reality, there are consultants who have frankly refused the customer's request to advise a more suitable protection solution. For them, the consultant must first listen and understand the real needs of the customer, from there providing the most suitable solutions for each customer.
There are relationships that start from strangers, but understand the customer better than the customer can say. Ms. Mai Phuong (an office worker in Ho Chi Minh City) has been participating in insurance for more than 10 years, sharing that she does not hesitate to say that she "needs a stranger", because in difficult times of life, the person who accompanies and supports her is an insurance consultant. The moment when the customer removes barriers of professional prejudice, "defenses" with "strangers" - consultants, is when the consultant's perseverance brings results and peace of mind that there is another person, another family protected.
Source: Prudential Vietnam
Source: https://phunuvietnam.vn/nghe-tu-van-vien-bao-hiem-can-lam-nhung-nguoi-la-20240510164316892.htm
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