Opportunity to promote tourism potential and local products

Taking place at Cuc Phuong Commune Stadium, during the festival days, the road to the highland commune was bustling with people and vehicles. This was an opportunity for Cuc Phuong and other localities in the district to promote their booths, products as well as tourism potential to visitors from near and far.

Mr. Dinh Van Xuan, Chairman of Cuc Phuong Commune People's Committee, said: Cuc Phuong Commune has rich and diverse eco-tourism and community tourism resources such as: Cuc Phuong National Park, Vedana Resort, Cuc Phuong Resort, homestays of local people in the buffer zone of Cuc Phuong National Park. These places have been attracting many tourists to visit, relax... To promote the value of tourism resources, the commune determined to do a good job of preserving and promoting the good traditional cultural values of the Muong ethnic group in association with tourism development.

Cuc Phuong commune currently has 916 households, with over 3,500 people, of which 86% are Muong ethnic people. Ethnic people here still preserve many traditional cultural features typical of the Muong people. In recent years, Cuc Phuong commune has promoted propaganda, and has solutions to preserve and promote traditional cultural values to serve tourism development.

With many efforts, up to now in Cuc Phuong commune, over 85% of Muong ethnic people use traditional costumes when participating in community activities; over 95% of Muong ethnic households regularly communicate in ethnic languages in daily life; 10/10 villages of Cuc Phuong commune have art troupes.

From the practice and performance activities of art troupes, folk songs and dances of the Muong ethnic group such as: love duet singing, rang xuong singing, bo meng singing, Mo Muong singing... are maintained and promoted, performed at festivals, serving the needs of tourists to enjoy and learn about Muong ethnic culture.

Nho Quan district is a convergence of 28 ethnic groups with a population of over 174 thousand people, of which the Muong ethnic group accounts for 17%. Many generations of ethnic groups in the district have passed down and spread good traditional cultural values. In particular, many valuable tangible and intangible cultural heritages such as festivals, traditional crafts, culinary dishes, performing arts such as: Cheo singing, dum singing, lullabies, sac bua singing, gongs and folk games of the Muong ethnic group are preserved, maintained and developed.

In order to prevent the cultural beauty of ethnic groups in the area from fading away over time, in addition to economic development, the Party committees, authorities and people in the district always pay attention to preserving, embellishing and promoting the traditional cultural identity of ethnic groups, especially the cultural identity of ethnic minorities.

Historical and cultural relics are invested in and restored; traditional festivals and cultural festivals are held annually, attracting a large number of people and tourists.

Implementing the National Target Program on Socio-Economic Development for Ethnic Minorities and Mountainous Areas for the 2021-2030 period, Nho Quan district has organized the restoration and preservation of traditional rituals such as: Opening Summer Ceremony, New Rice Celebration, Muong Wedding, Mo Muong, and published a bilingual photo book on the Traditional Cultural Identity of Muong people in Nho Quan district. The teaching and creation of traditional crafts have been given attention, thereby gradually contributing to improving the material and spiritual life of the people.

Along with unique cultural values, Nho Quan is also endowed by nature with many famous landscapes and landscapes such as: Cuc Phuong National Park, Van Trinh Cave, But Cave - Thien Ha Cave, Dong Chuong Lake, Cuc Phuong mineral spring, mountains and a system of majestic and poetic caves, rivers and lakes associated with historical and traditional cultural values that are always preserved and developed.

The advantages of nature, landscape, culture and history are important premises for Nho Quan to form and develop famous eco-tourism, resort and sports areas such as: Cuc Phuong resort, Vedana high-class eco-tourism area, Trang An Golf Course, Phu Doi Ngang spiritual tourism area...

Opportunity to promote tourism potential and local products — Honey products of Xich Tho commune are sold at the rural market at the Festival.

At the same time, the district also pays attention to investing in traditional crafts, with many solutions to help localities, businesses, and production groups produce many unique, high-value products such as: Gia Thuy Pottery, Moc Quynh Phong, OCOP products, agricultural products such as: Honey, Cuc Phuong Deer Antler, Golden Flower Tea, Polyscias fruticosa Extract, Cuc Phuong Ginseng, Yen Quang Taro, etc. are introduced, promoted and widely traded in both domestic and foreign markets.

Mr. Vu Dung, Chairman of the People's Committee of Thach Binh commune, said: Attending the Cultural and Sports Festival of ethnic groups in Nho Quan district, along with preparing conditions to participate in cultural and sports activities, Thach Binh commune also displayed typical local agricultural products such as cassava, pumpkin, grapefruit... In which, OCOP products of Gymnema sylvestre tea bags and Gynostemma pentaphyllum tea are OCOP products of the commune recognized as 3 stars, loved and sought after by many tourists.

Participating in the festival, local agricultural products have the opportunity to be known by many people, which is very convenient for the products to reach closer to customers without having to spend a lot of money on promotion and introduction. At the same time, it creates conditions for people to have the opportunity to introduce, promote and consume local agricultural products, thereby increasing their income.

At the recent festival, Nho Quan district successfully organized a rural market with many products certified as OCOP products. The stalls with typical ethnic dishes of the localities in the district were enjoyed and highly appreciated by many tourists such as: venison, goat meat, Ky Phu sticky rice cake; Quang Lac sour sausage, Ky Phu; grilled meat, Cuc Phuong thang co.

Many local specialties are of interest to tourists and are purchased in large quantities, such as: Hoang Long sweet potatoes and taro from Yen Quang commune; pumpkins and jackfruit from Phu Son commune cluster; guava from Dong Phong commune; cordyceps mushrooms from Thach Binh commune; areca glutinous rice from Ky Phu commune, etc.

Taking the time to attend the Cultural and Sports Festival of ethnic groups in Nho Quan district and learning about the tourism potential and local agricultural products, Ms. Tran Thi Ninh (a tourist from Ninh Binh city) expressed her impression of the diversity of highland cultural colors gathered in the Festival so that people and tourists have the opportunity to experience and learn about the traditional cultural beauty of ethnic minorities. At the same time, the potential for unique highland tourism and local quality agricultural products always attract tourists because of their diversity and uniqueness...

According to statistics, during the 3 days of the Cultural and Sports Festival of ethnic groups in Nho Quan district, nearly 45,000 people and tourists attended. In Cuc Phuong commune alone, agricultural products, local products for sale and services for tourists brought in an estimated revenue of 2.6 billion VND.

Bui Dieu - PV

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