Recent domestic music concerts have shown that Vietnam is also one of the countries with great potential for developing the entertainment industry and music tourism.
According to Future Market Insights, the global music tourism market is currently worth 6.4 billion USD and is expected to reach 15.5 billion USD in the next 10 years. And in Vietnam, recent domestic music concerts have shown that Vietnam is also one of the countries with great potential for developing the entertainment industry, music tourism , and is a new and attractive destination.
70,000 audiences in 2 shows of the famous band BLACKPINK. 15,000 audiences in the show of the international band Westlife in Hanoi. Tens of thousands of audiences joined in the appearance of the band Imagine Dragons... Now, without having to "book tickets" or "dress up" to go anywhere, just in Vietnam, Vietnamese audiences can enjoy world-class concerts of international bands without having to go abroad.
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| BLACKPINK concert in 2023 in Hanoi. |
Website crashes, sold out tickets in a short time... are like a dream for domestic music event organizers because there is no precedent. Now, Vietnamese audiences are updated about the international performance industry, the audience's needs are not only limited to listening but also to visual experiences.
Singer Trung Quan Idol shared: "Our Vietnamese audience is willing to spend money to see domestic artists perform and everyone is very welcoming and supportive, that is a huge step forward."
Associate Professor Dr. Nguyen Viet Khoi - Vice Principal of the School of Interdisciplinary Sciences and Arts, Hanoi National University said: "A program with very high ticket prices, a large number of participants, and all tickets are sold out, investors who see that market will compete with each other, creating better quality programs. That puts an extremely important requirement on the organizing company to be more professional to improve quality".
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| Concert 2 Brother Overcoming a Thousand Thorns on December 14, 2024. (Photo: BTC) |
Ms. Ngo Thi Van Hanh - General Director of Yeah1 Group Joint Stock Company said: "We have clear orientations on the level of investment and quality of the program to have high-end programs compared to what the market has. There are orientations for the artists we have collaborated with, a push into the training and entertainment market to turn Vpop into an advanced and professional industry...".
High-class, professional performances will contribute to enhancing the status of the country's entertainment industry, promoting the development of tourism and many other economic sectors, and at the same time enhancing the public's cultural enjoyment.
According to vtv.vn
Source: https://baokhanhhoa.vn/van-hoa/giai-tri/202412/cong-nghiep-giai-tri-o-viet-nam-sau-loat-su-kien-co-tam-8556352/
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