Promoting administrative procedure reform to attract investment

Coca-Cola Vietnam Beverage Company Limited officially inaugurated a factory with a total investment of 136 million USD in Phu An Thanh Industrial Park (Photo: Huynh Phong)

Simplify procedures, expand online public services

Last July, Coca-Cola Vietnam Beverage Company Limited officially inaugurated a factory with a total investment capital of 136 million USD in Phu An Thanh Industrial Park, Tay Ninh province. After more than 3 decades of accompanying the Vietnamese market, the inauguration of the 4th factory in Tay Ninh not only expands production capacity but also lays the foundation for an FDI enterprise model that focuses on people, environment and community - completely in line with the province's investment attraction orientation.

Identifying enterprises and entrepreneurs as key drivers of growth and partners in socio -economic development, Tay Ninh province always strives to improve the investment and business environment, remove difficulties and support innovation. Along with improving infrastructure - especially transport infrastructure, infrastructure of industrial parks and industrial clusters, the province focuses on promoting administrative reform, shortening the time for investment licensing; enhancing investment promotion in a selective direction, prioritizing high-tech, environmentally friendly projects, supporting industries and renewable energy. Administrative procedures are reviewed and simplified; online public services are expanded; application of information technology in investment management is enhanced, reducing time and costs for investors.

After the province's merger, to facilitate people and businesses in handling administrative procedures, the province maintains two parallel provincial Public Administration Service Centers (PVHCC) in Long An ward and Tan Ninh ward. 100% of provincial departments and branches have administrative procedures received at the PVHCC Center, 2 vertical agencies, 96 commune-level PVHCC Centers serving the reception and handling of administrative procedure documents online. In the third quarter of 2025, the province will continue to implement solutions to improve the quality and efficiency of providing online public services according to the Online Public Service Implementation Framework; deploy solutions to resolve difficulties and problems that exist in the process of implementing online public services and public services according to the 2-level local government model. According to statistics on the National Public Service Portal, the rate of online submissions in Tay Ninh reached 72.14%; the rate of administrative procedures with online payment transactions reached 62.27%; The rate of online payment records reached 54.07%; the rate of electronic result records reached 66.17%; the rate of digitized administrative procedure records and results of administrative procedure settlement in the whole province was 65.76%. In particular, the satisfaction rate in receiving and resolving administrative procedures reached 99%.

These efforts have contributed to improving the Provincial Competitiveness Index (PCI) and attracting high-value projects. Over the past 5 years, Tay Ninh province has always been in the PCI ranking group of the top 10 provinces and cities nationwide (ranked 2nd in 2023, 3rd in 2024, ranked in group 15/63 provinces and cities nationwide in terms of administrative reform). Vice President of Tay Ninh Young Entrepreneurs Association, Director of Anh Duong Machinery and Equipment Joint Stock Company Pham Trong Nghia said: “In my opinion, the new Tay Ninh not only expands geographically but also resonates with resources. A high PCI ranking means a good level of assessment by the business community, which is a very good condition to attract investment. We expect that in the coming time, Tay Ninh will be a "magnet" attracting domestic and foreign investment, contributing to writing a new chapter for Tay Ninh province to become more and more prosperous”.

Strong commitment from provincial leaders

Administrative transactions at the Provincial Public Administration Service Center (facility 2)

As of mid-October 2025, Tay Ninh continues to be one of the leading localities in the Southeast region in attracting investment in the industrial sector. The province has attracted 138 domestic investment projects with a total registered capital of more than VND 43,000 billion, of which the processing and manufacturing industry accounts for over 70% of the total new investment capital. Regarding foreign investment, 161 new projects have been licensed with a total capital of more than USD 731 million. To date, the province has 3,097 domestic investment projects with a registered capital of VND 706,018.75 billion and 1,932 foreign investment projects with a registered capital of more than USD 24.4 billion.

Infrastructure of industrial parks and industrial clusters in the province is invested synchronously and modernly. Currently, the province has 32 industrial parks qualified to receive investors, with an average occupancy rate of about 72%, of which many industrial parks are 100% filled such as Cau Tram, Long Hau, Thanh Thanh Cong, etc. Industrial parks and economic zones in the province create jobs for more than 370,000 workers. As of September 20, 2025, Tay Ninh has attracted 2,519 projects (1,420 FDI projects, 1,099 domestic projects) with a total investment capital (new investment and increased capital) of 17.65 billion USD and more than 222 billion VND.

The above figures demonstrate the strong confidence of the domestic and international business community in the friendly, transparent and dynamic investment environment of Tay Ninh province. Director of the Department of Finance Truong Van Liep affirmed: “Building a friendly and trustworthy investment environment means deeper administrative reform, more transparent governance, and stronger application of digital transformation so that investors can feel secure in their long-term commitment to the province. We determine that in the coming period, Tay Ninh will not only be a place to receive capital but also a sustainable development partner of investors, sharing benefits and responsibilities for the goal of inclusive green growth and prosperity.”

With high political determination, strong innovation in thinking and action, administrative procedure reform is one of the key issues for the province to build the image of a friendly, serving, creative government, where investors can confidently start businesses, expand production, and join hands for sustainable development. This is also the commitment of the provincial leaders. In the coming time, the province will continue to promote reforms, implement mechanisms and policies, ensure rights and an equal development environment for the private economy; review and recommend competent authorities to eliminate unnecessary business conditions, overlapping and inappropriate regulations that hinder the development of private enterprises. The province continues to strive to maintain an investment and business environment among the top 10 localities in the country.

Responding to the press at the 1st Provincial Party Congress, term 2025-2030, Provincial Party Secretary Nguyen Van Quyet said that immediately after the Congress, the new Provincial Party Executive Committee focused on concretizing the Resolution with an action program, focusing, first of all, on administrative reform breakthroughs. The province is determined to cut unnecessary procedures, shorten the time for processing documents, save costs for people and businesses; promptly remove "bottlenecks"; create a truly open investment, production and business environment and strongly attract investment./.

Phuong Thuy

Source: https://baolongan.vn/day-manh-cai-cach-thu-tuc-hanh-chinh-de-thu-hut-dau-tu-a205496.html