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Traveling to Thuy Xuan incense village in Hue - quiet beauty in the middle of the nostalgic capital

Nestled on the poetic Vong Canh hillside, Thuy Xuan incense village is a destination bearing the traditional cultural imprint of the dreamy Hue. Not only standing out with colorful bundles of incense stretching along the small alleys, this place is also one of the oldest craft villages, contributing to preserving the unique incense-making art of the people of the ancient capital. Traveling to Thuy Xuan incense village is a journey that takes visitors back in time, to find the simple, rustic but equally attractive beauty in the heart of modern Hue city. Let's learn about this unique incense village with Vietravel.

Việt NamViệt Nam05/08/2025

1. Introduction to Thuy Xuan incense village , Hue

The vibrant space of a traditional incense village hundreds of years old (Photo source: Collected)

Thuy Xuan Incense Village, also known as Hue Incense Village, is one of the oldest traditional craft villages in the ancient capital. This place is famous for its incense making, serving the religious and spiritual needs of not only the local people but also the surrounding areas.

Thuy Xuan incense village tourism is currently attracting more and more tourists because it not only brings unique cultural experiences but is also a brilliant check-in point with hundreds of colorful incense bundles. The village is located on Huyen Tran Cong Chua Street, Phong Dien District, about 20km southwest of Hue city center. This is also an area near many famous landmarks such as Vong Canh Hill, Tu Duc Tomb, very convenient to combine sightseeing in one day.

According to the elderly artisans in the village, the incense making profession here was formed more than 700 years ago, during the Nguyen Dynasty. The village used to be a place specializing in providing incense for kings and mandarins in the ancient Thuan Hoa - Phu Xuan region.

Through many historical ups and downs, Thuy Xuan incense village still maintains its traditional identity. Incense bundles with eye-catching colors, gentle fragrance, completely handmade have become the typical symbol of the village. Coming here, visitors not only learn about the incense making process but also have the opportunity to immerse themselves in the cultural space imbued with Hue.

2. Detailed instructions on how to get to Thuy Xuan incense village in Hue

A very poetic corner in Thuy Xuan incense village (Photo source: Collected)

Located not too far from the center of Hue city, Thuy Xuan incense village is an ideal stop for those who love to explore traditional craft villages. Getting here is quite simple, only taking about 30-45 minutes depending on the means of transport. Below are two popular options that you can refer to:

  • Taxi: For tourists who want to move quickly and are not familiar with the streets of Hue, taxi is a suitable choice. However, the cost may be higher and you will be limited in combining visits to nearby places such as Tu Duc Tomb or Vong Canh Hill.
  • Motorbike: This form is very suitable if you love freedom and want to experience the journey fully. From the Imperial Citadel area, you follow Doan Thi Diem street - cross Phu Xuan bridge - turn onto Dien Bien Phu street - continue to Ngo Cat and Huyen Tran Cong Chua streets. Drive for about 5 minutes, you will see the colorful scenery typical of Thuy Xuan incense village appear before your eyes.


Traveling to Thuy Xuan incense village is not only a journey to find the traditional beauty of Hue but also an opportunity to take artistic photos at one of the most prominent check-in spots in the ancient capital.

3. The best time to visit the incense making village in Hue

The best time to explore Hue in general and Hue incense village in particular is from March to August. At this time, Hue enters summer so there is a lot of sunshine, clear blue sky and not too many clouds, it is the ideal time for people to bring incense out to dry, creating a brilliant and impressive scene.

From September to the end of January, the rainy season will begin, so it will be difficult for you to get good photos because people limit the drying of incense in bad weather. In addition, near Tet, Hue incense village will also be very busy with traders coming to buy incense, so if you do not like the hustle and bustle, you can avoid traveling at this time!

4. Interesting experiences when traveling to Thuy Xuan incense village

4.1. Discover how to make unique incense

A step in the incense making process (Image source: Collected)

The reason why the incense village in Hue still exists today despite the ups and downs of history is thanks to the meticulous and elaborate incense production process. The finished incense has a light, elegant scent that lingers in the user.

In the first step, the artisans of Xuan Thuy incense village in Hue will select agarwood, then mix in other spices such as cinnamon, star anise, cloves, pine buds, cardamom according to a certain formula. More specifically, the artisans also skillfully add wild grapefruit peel powder, dried grapefruit flowers, eucalyptus, cinnamon, etc. to complete the product. The biggest difference between Hue incense village products and other places lies in the incense core made from small, dry bamboo, which helps the incense not to go out or burn too much when burned.

In addition to the outer incense shell, the Xuan Thuy incense stick is also meticulously crafted. The raw material to make the incense stick must be old bamboo grown in the Binh Dien, Phong Son or Nam Dong areas with moderate hardness.

The incense sticks of Hue incense village are not only limited to the two traditional colors of brown and red, but on the contrary, they are also very diverse in colors such as blue, purple, red, pink... you will be surprised by the creativity and ingenuity of the artisans here.

4.2. Brilliant check-in at Thuy Xuan incense village - a destination not to be missed in Hue

Check in with colorful bouquets of incense (Photo source: Collected)

On your journey to Thuy Xuan incense village, you certainly won't want to miss the opportunity to check-in amidst the colorful space of brilliant incense bundles. Under the warm Central sunlight, each row of incense is skillfully dried in the shape of a fan, creating an extremely attractive virtual scene. In particular, many tourists choose to rent Nhat Binh or traditional ao dai to take photos in the incense village, both to highlight the gentle beauty and to preserve unique moments when experiencing Hue. This is truly an ideal virtual living place in Hue for photography enthusiasts and cultural explorers.

4.3. Experience making traditional incense in Thuy Xuan village

During the journey to Thuy Xuan incense village, visitors will have the opportunity to transform into artisans, directly experiencing each step of making traditional incense sticks. From selecting raw materials, spinning the sticks to dyeing and drying in the sun, every stage requires meticulousness and dexterity - clearly reflecting the spirit of Hue's traditional craft villages.

Not only will you create a product with your own personal touch, you will also be enthusiastically guided and shared about the story of the craft village by local artisans, thereby helping you understand and appreciate the beauty of Hue culture. This will definitely be an unforgettable Hue tourism activity, especially suitable for those who love to explore culture and seek authentic incense making experiences in the heart of the ancient capital.

4.4. Explore Thuy Xuan incense village and choose to buy typical souvenirs

During the journey to Thuy Xuan incense village, visitors will be immersed in the rustic, ancient space imbued with the ancient capital. This is not only a place to preserve the long-standing traditional incense making profession, but also an ideal destination for those who love to experience Hue culture. Besides the colorful incense bundles - a typical symbol of the traditional craft village, you can also find many Hue souvenirs such as conical hats, hand-carved wooden fans, brocade bags or folk art paintings. These exquisite gifts are the perfect choice to bring back as souvenirs or give to relatives after an experiential tour in Hue.

Thuy Xuan Incense Village is not only an experiential destination but also a place that connects visitors with the depth of Hue culture through each stick of incense and the friendly smiles of the villagers. If you are looking for a gentle, peaceful journey imbued with traditional identity, then Thuy Xuan Incense Village is the ideal stopover not to be missed on your trip to the Central region.

Source: https://www.vietravel.com/vn/am-thuc-kham-pha/du-lich-lang-huong-thuy-xuan-hue-v17731.aspx


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