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Hanwha Life Vietnam celebrates its 15th anniversary with great success.

Công LuậnCông Luận12/06/2023


As a member of the 7th largest conglomerate in South Korea.

Hanwha Life Vietnam was established in 2008 and is the first member in Vietnam of the Hanwha Group – the 7th largest corporation in South Korea and among the Top 500 largest economic groups in the world (2022).

Hanwha Life Vietnam: The beginning of success at age 15 (image 1)

As a renowned corporation with successful operations in many countries around the world , Hanwha Life Vietnam inherits abundant capital, corporate governance experience, and the ability to develop products and services according to international standards, guaranteeing its success in Vietnam. For example, with an investment capital of up to VND 4,891 billion, Hanwha Life currently possesses one of the strongest financial resources in the Vietnamese market.

Simultaneously, combined with a deep understanding of the local market practices, after 15 years, Hanwha Life has continuously grown stronger and become one of the familiar brands to customers and people in Vietnam.

Customer-centric service

Understanding the diverse and ever-changing needs of customers, Hanwha Life Vietnam's products are always designed based on the principles of: superior customer benefits; transparent terms; and appropriate, competitive premiums. In addition, for each product, the company strives to add practical benefits for customers' families, demonstrating its complete care for customers and their loved ones.

After 15 years, Hanwha Life Vietnam has built a comprehensive and superior product portfolio, meeting all the needs of the people from protection, investment, and savings; risk and accident prevention; health, and education . Names like Life Fun:D – Live Life to the Fullest, An Khang Tai Loc, Hanwha Life - I Choose Peace of Mind,… are becoming increasingly familiar to customers interested in life insurance.

As a responsible insurance company, Hanwha Life Vietnam prioritizes ensuring that customers genuinely need life insurance and receive accurate, complete, and clear advice. Therefore, the company recognizes its sales team as a crucial intermediary connecting customers and the company. Attractive recruitment policies, continuous training programs to improve sales quality, and a clear and sustainable career progression path help the sales team stay committed and happy in their work, thereby creating greater value for customers.

To date, the company has over 38,000 elite financial advisors and 142 customer service points nationwide, ensuring a seamless, convenient, and fast customer experience journey from researching and purchasing insurance to after-sales service.

Hanwha Life Vietnam's success at age 15 (image 2)

Hanwha Life Vietnam's elite workforce.

Hanwha Life Vietnam also collaborates with capable business partners to expand new distribution channels and increase access to insurance for customers, such as the bancassurance channel with Vietbank, which has been implemented since 2021. This collaboration is based on a commitment to putting customer interests first, ensuring that all transactions and insurance product consultations are conducted by partners with dedication, transparency, and professionalism, based on the actual needs of customers.

Alongside network expansion, Hanwha Life Vietnam places great emphasis on strengthening digital transformation to best meet the existing needs of its customers. The company has completed a "paperless" process in several transaction and customer care stages through its online customer portal combined with the LIME mobile application, enabling customers to proactively manage their contracts online (e-Policy), issue underwriting and insurance policies automatically (auto underwriting), and make online payments (e-Payment), etc.

Although many challenges remain in the digital transformation journey, automating processes to enhance work efficiency and continuously improve customer experience with products and services, digital transformation and shifting from a traditional life insurance company to a suitable operating model will be an important goal in the coming time in the Vietnamese market for Hanwha Life.

Thanks to the implementation of key strategies, business expansion, and effective financial management, Hanwha Life Vietnam has achieved many remarkable accomplishments. In just five years, from 2018 to 2022, the total value of Hanwha Life Vietnam's assets more than doubled, reaching over VND 16,000 billion from over VND 7,600 billion in 2018. Simultaneously, total gross premium revenue also more than doubled, reaching over VND 4,300 billion at the end of fiscal year 2022. These are significant achievements reflecting the strategic investment focus on the Vietnamese market.

Recognizing its efforts in effective business operations, Hanwha Life Vietnam has received a series of prestigious certifications and awards such as: “Top 10 Reputable Insurance Companies” for 6 consecutive years by Vietnam Report (2017-2022), winning the Golden Dragon Award for “Trusted Insurance Service” for 9 years, and many other prestigious awards.

Sharing more specific details about future plans and goals, Mr. Hwang Jun Hwan – Chairman of the Board and CEO of Hanwha Life Vietnam – stated: “In the life insurance sector, we don't simply focus on financial matters. Our primary focus is on accompanying and caring for our customers, building trust and strong relationships by providing them with a secure financial product to protect their future. Therefore, the company will continue to focus on improving product and service quality and customer experience, while also developing our network of sales agents and customer service points, and accelerating digitalization. Corporate social responsibility activities aimed at strengthening our long-term commitment to the Vietnamese market will also be prioritized. We will continue to steadfastly strive to be the most trusted Korean insurance company in Vietnam.”



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