On the morning of October 5, 2023, at AEON Tan Phu Celadon Shopping Center, Ho Chi Minh City, the opening ceremony of the "Vietnam Enterprise Product Exhibition Week" and the Business Connection Program took place with the need to learn about bringing goods to the AEON Department Store and Supermarket chain. The event was jointly organized by AEON Vietnam Co., Ltd. and the Ho Chi Minh City Investment and Trade Promotion Center (ITPC).
Launched in 2017, this is the 5th year AEON Vietnam has coordinated with ITPC Ho Chi Minh City to organize the "Vietnam Enterprise Product Exhibition Week" and the Business Connection Program that wants to learn about bringing goods to the AEON Department Store and Supermarket chain.
Delegates visited Vietnamese business products introduced at the exhibition.
The series of events is organized to support small and medium-sized suppliers in introducing and promoting products to AEON customers, creating conditions for Vietnamese businesses to connect and participate strongly with distributors.
From here, it is possible to build relationships between retailers and manufacturers and suppliers through coordination activities with state agencies, thereby contributing to promoting the consumption of Vietnamese goods through AEON's distribution system in Vietnam.
At the same time, this is also an opportunity for AEON Vietnam to provide information and guidance to improve product quality and production capacity of suppliers, contributing to improving competitiveness and actively contributing to the economic development of Vietnam.
“Vietnam Enterprise Product Exhibition Week” lasted from October 5 to 9, attracting more than 210 registered businesses to attend.
Of these, 34 businesses met the evaluation criteria and were selected to display and introduce products in various fields, providing suppliers with practical experiences and knowledge to improve products and services to serve the tastes and consumption needs of customers at AEON Vietnam's retail system.
In addition, the Program to Connect Businesses that need to learn about bringing goods to the AEON Department Store and Supermarket chain will also take place on October 9.
The event is expected to attract twice as many suppliers as last year who want to become AEON’s private label product manufacturing partners. These are suppliers who have undergone rigorous screening of their profiles and product information and meet AEON Vietnam’s strict standards.
Bao Anh
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